To: levy who wrote (12840 ) 10/13/1999 11:10:00 AM From: brb Read Replies (2) | Respond to of 28311
Go2Net hires Mike Quigley as Vice President of Marketing TO EXTEND COMPANY'S MARKETING, ADVERTISING AND BRANDING EFFORTS SEATTLE, October 13, 1999 -- Go2Net, Inc. (Nasdaq: GNET), a network of branded, technology- and community-driven Web sites (http://www.go2net.com/), has hired Mike Quigley as vice president of marketing. Quigley, who joins Go2Net from Electronic Arts, will direct the expansion of Go2Net's marketing and branding programs, along with the strategic growth of Go2Net's marketing team. As marketing director for the Action Publishing Division of Electronic Arts, Quigley led the marketing efforts for a diverse base of branded EA products, including licensed properties from Dream Works Interactive (Jurassic Park, Medal of Honor), MGM (James Bond/Tomorrow Never Dies) and Mattel (Hot Wheels). Prior to EA, Quigley contributed to the successful North American launch of Sony Computer Entertainment's PlayStation. He also worked in brand management for the Walt Disney Company's Buena Vista Home Entertainment, where he managed both rental and sell-through home video releases, including such top sellers as Aladdin, Snow White and the Seven Dwarfs and Pinocchio. "Mike brings Go2Net an impressive base of marketing leadership experience, accompanied by the proven ability to successfully direct marketing programs for a variety of widely-known brands," said Russell C. Horowitz, Go2Net Chief Executive Officer. "We believe that Mike's expertise in this area will be especially important, not only as the Go2Net Network and its individual brands continue to increase market share within their respective categories, but as we selectively enter new categories." Quigley received a BA from the University of Washington and an MBA from the Haas School of Business at the University of California, Berkeley.