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To: Mad Bomber who wrote (11135)	10/13/1999 9:35:00 PM
From: Mr. Park	Respond to of 15145

Aetna Retirement Services Selects The ReSourcePhoenix.com M.A.R.S. System™ SAN RAFAEL, CALIF. (Aug. 9, 1999) - San Rafael, Calif.-based ReSourcePhoenix.com - a leading provider of outsourced business information technology solutions - announced today that Aetna Retirement Services has begun using the state-of-the-art Marketing And Rep Sales (M.A.R.S.) System. Hartford, Conneticut-based Aetna Retirement Services sought an integrated application system to help manage and add value to overall sales and marketing activities and customer service. With comprehensive, up-to-date customer information now available to its sales force, Aetna Retirement Services plans to create a team-selling environment while increasing overall sales force productivity, controlling costs and maximizing production. "We are excited about our business partnership with Aetna Retirement Services," said Alyce Piper, Vice President of Sales and Marketing for ReSourcePhoenix.com. "This partnership with one of the industry's leaders further validates the commitment and dedication of ReSourcePhoenix.com to deliver innovative software solutions for the financial services industry." Aetna Retirement Services currently manages $56 billion in client assets through annuities, mutual funds, retirement programs and payout products. The company plans on using the ReSourcePhoenix.com M.A.R.S. System™ at its headquarters in Hartford, Connecticut and with approximately 35 outside sales representatives. Aetna Retirement Services sales and operations employees are now able to access information and initiate sales reporting they need from one system - rather than using separate systems for annuity and mutual fund sales - therefore, achieving a higher level of proficiency, communication and effectiveness. About M.A.R.S. Designed for the financial services industry, ReSourcePhoenix.com's integrated M.A.R.S. System is considered by many to be the premier system of its kind in the nation. The system integrates many important facets of sales departments' daily operations - sales tracking and reporting, contact management and fulfillment and inventory tracking. Offered in Sybase's 11.5 and Oracle's 8.0 databases, the M.A.R.S. System's scalability and portability gives clients the opportunity to integrate with multiple external systems and offers the flexibility for a large number of users to network. The M.A.R.S. System is utilized by sales managers, field "wholesalers" and inside marketing support managers to boost productivity, control costs and increase sales production. About ReSourcePhoenix.com ReSourcePhoenix.com is an affiliate of Phoenix American, which was founded in 1972, and is the leading designer, developer and marketer of sales force automation software solutions for the mutual fund, banking and financial services industries. The company manages the financial and accounting operations for approximately 80 entities whose collective assets exceed $2 billion. ReSourcePhoenix.com implements, operates and supports packaged and proprietary Enterprise Resource Planning (ERP) and functional software applications that are accessed via the Internet. ReSourcePhoenix.com economically delivers timely, relevant and accurate business information to companies of all sizes by integrating leading-edge technology with outsourced business processes. In addition, the company has provided a broad range of back office investor and transfer agent services, software solutions and technical support to numerous third-party clients and affiliated companies.

To: Mad Bomber who wrote (11135)	10/13/1999 9:36:00 PM
From: Mr. Park	Respond to of 15145

M.A.R.S. Investment Tool Featured On Tech Show On CNBC BOCA RATON, Florida - M.A.R.S., a user-friendly sales software tool designed by ReSourcePhoenix.comTM of San Rafael, California for investment product marketing, will be featured on "Technology Week in Review" [TWIR], a magazine-styled series airing nationally on CNBC May 31st at 1:00 pm EST. M.A.R.S. is an enterprise SFA solution, featuring the latest technology and integrated functionality for management, the sales team and field sales staff. ReSourcePhoenix.com Executive Vice President and COO Bryant Tong says the M.A.R.S. software offers Year 2000 technology and is a SybaseTM and Oracle™ Business Alliance Partner. The sales force automation solution includes contact management, sales tracking and reporting, and literature fulfillment. M.A.R.S. also provides sales tracking by territory, product and channel at 3 different tiers – rep, branch and firm. "Technology Week in Review" brings together award-winning journalists and producers who take viewers through the maze and circuitry of information and technology. TWIR profiles innovative companies and business leaders who are developing solutions for an ever-advancing world.