To: Ray who wrote (4118 ) 10/19/1999 8:29:00 AM From: Ray Read Replies (1) | Respond to of 8393
More about GM's plans. Major Business News October 19, 1999 GM Is Set to Unveil New Push for 'Green' Car in Auto Lines By JEFFREY BALL Staff Reporter of THE WALL STREET JOURNAL General Motors Corp. plans to roll out a strategy Tuesday to move ahead in the race for a "green" car, showing off a concept vehicle that could use either electric or gasoline power and thus, GM said, would reduce the cost of bringing environmentally friendlier autos to market. GM Chairman and Chief Executive John F. Smith Jr. is expected to unveil the company's so-called Triax concept at the Tokyo Motor Show. The model on display will be a sport-utility vehicle powered by an electric motor in front and a combined electric-and-gasoline power plant in the rear. So-called hybrid vehicles, which combine the fuel economy of an electric motor with the long driving range of a gasoline engine, already are on the road. Toyota Motor Corp., which is displaying a new hybrid concept somewhat similar to GM's Triax at this week's Tokyo show, and Honda Motor Co. each plan to start selling hybrids in the U.S. in the coming months. GM contends its Triax concept is different because the vehicle has a frame and suspension designed to accommodate a range of power sources -- all-gasoline engines, hybrids, or all-electric systems powered by either batteries or fuel cells -- as well as a variety of body styles. The theory is that GM could sell a vehicle like the Triax in widely varying markets around the world. It could pop in a hybrid or an all-electric power plant in regions where gasoline is expensive, such as Europe and Asia. It could install a traditional internal-combustion engine in places where gas is cheap, such as the U.S. As for the exterior, GM could bolt on a sedan body in one market and an SUV or pickup-truck shell in another. All this would help GM spread the huge costs of developing new environmental technologies over more vehicles, said Robert C. Purcell Jr., GM's executive director for advanced-technology vehicles. The Triax "is as much about the business of advanced-technology vehicles as about the technology," he said. But the future of GM's concept is unclear. So far, GM's primary experience in marketing green vehicles is the EV1, an electric-powered car that has sold poorly, largely because of its short range between battery charges. Mr. Purcell says many of the lessons the EV1 taught GM about electric-vehicle technology have been applied to the Triax, which has a gas engine and transmission built by Suzuki Motor Corp. While Mr. Purcell says GM has "a lot of work going on" to commercialize a vehicle based on the Triax, he won't say when such an auto might go into production. Other auto makers already have announced their hybrid plans. Honda plans to become the first auto maker to sell a hybrid in the U.S. when its Insight coupe goes on sale in this country in December. Then, next spring or summer, Toyota plans to start selling its own hybrid, the Prius sedan, in the U.S. Toyota already sells the Prius in Japan. The second-generation hybrid concept that Toyota is displaying at the Tokyo show broadly resembles GM's Triax in that each vehicle delivers power to both its axles. Toyota's Prius and Honda's Insight each uses its hybrid system to power only the front axle. -- Norihiko Shirouzu in Tokyo contributed to this article. Copyright ¸ 1999 Dow Jones & Company, Inc. All Rights Reserved.