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Information Architects and IllusionFusion! Form Strategic Alliance To Help Companies Mix Customized Content With Interactive Broadband
Metaphoria "Virtual Web Server" added to IllusionFusion! List of "Best of Breed" Solutions.
CHARLOTTE, N.C.--(BUSINESS WIRE)--Oct. 21, 1999-- Information Architects (NASDAQ: IARC), a provider of content management and syndication solutions for the Internet, and IllusionFusion!, a leader in digital media creation, production and strategy, today announced a strategic alliance to help companies build effective businesses on the Internet.
Together, Information Architects and IlusionFusion! will create customer-focused solutions that address the need of global companies seeking to "future proof" their businesses through the Internet. IlusionFusion! clients include: Sony, The Coca Cola Company, Turner Broadcasting, Intel, Callaway Golf, Hollywood Stock Exchange, Chase Bank, Bell South Discovery Networks, and Direct Hit Technologies among others.
The strategic alliance will combine Information Architect's patented Java-based Metaphoria content aggregation and syndication capabilities with IllusionFusion!'s unique digital studios - graphics, animation, Internet, live production and sound - to develop products and programs for clients that combine sophisticated content aggregation and personalization with rich new media.
"It is our aim to be the leading developer and producer of broadband content while continuing to set standards in both traditional and interactive media," said Peter Corbett, CEO of IllusionFusion! "We believe Information Architects' Metaphoria "best of breed" content aggregation and syndication solutions will allow us to provide robust customized and personalized content to our clients" "The buzz right now is "mass customization" where each customer can literally be customized, or do their own customization, to deliver the media and product information they want to hear," said Corbett. "We believe Information Architects and Metaphoria can deliver that level of sophisticated personalization to our clients."
"As broadband becomes more commonplace, we believe that IllusionFusion! has positioned themselves and their clients to take full advantage of the vast changes to marketing and selling that broadband will bring," said Robert Gruder, Chairman and CEO of Information Architects. "Likewise, increasingly popular personalization and syndication applications present sophisticated dynamic customization requirements. By leveraging the power of our Metaphoria Virtual Web Server technology, IllusionFusion! is uniquely positioned to provide for the creation of truly compelling, truly multi-media, truly personalized, interactive content"
About Information Architects
Information Architects Corporation (iA) provides Web based content aggregation and syndication solutions enabling real-time access and updates of information from any source platform or system via a standard Internet Web Browser. iA's solutions help businesses make immediate business and purchasing decisions, broaden business opportunities, and improve information exchange and collaboration among co-workers, customers, suppliers and partners.
iA's flagship offering, the Metaphoria Virtual Web Server, is an open, patented, JAVA based Internet technology that provides powerful aggregation and syndication of any digital information from anywhere it resides, including from multiple sources. The Metaphoria Virtual Web Server enables data residing in mainframes, client server systems, web servers, Internets and Extranets to be combined and viewed from any internet accessible devise such as a PC, PDA, WebTV, Palm VII or WinCE device. The core components of the Metaphoria Virtual Web Server provides content management, syndication, publishing, e-commerce, and bi-directional Legacy and Client Server systems integration via the Web.
iA's Metaphoria team was actively involved in developing the Resource Description Framework (RDF) standard, along with IBM, Netscape, Nokia and other contributors. RDF serves as a basis for a wide variety of iA virtual applications, and is at the core of iA's Metaphoria Syndication Server. RDF provides a robust, flexible, and efficient platform for content syndication that is much superior to other approaches. RDF is an official recommendation of the World Wide Web Consortium (W3C) - a worldwide organization that includes over 300 companies and academic institutions.
Information Architects Corporation is a registered 3Com (NASDAQ: COMS) Partner. More information about Information Architects Corporation and its services can be found on the World Wide Web at ia.com .
About IllusionFusion!
IllusionFusion!(IF!), based in New York is an interactive-centric marketing and strategy company committed to creating "future-proof" solutions for clients. As a leader in digital media creation and production, IF!'s capabilities range from high-end digital post-production for film and television to interactive production and advertising. Through a private high-speed network connecting its offices and employees in New York, Los Angeles, Atlanta and San Francisco, the company brings together its unique digital studios graphics, animation, Internet, live production and sound - to develop products and programs for clients that are best-of-breed today and leverage tomorrow's technologies including broadband and beyond. More information on the company can be found on its Web site located at illusionfusion.com .
Forward Looking Statements
The foregoing statements made in this press release that are not historical facts |
