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Technology Stocks : America On-Line (AOL) -- Ignore unavailable to you. Want to Upgrade?


To: Jack T. Pearson who wrote (33220)10/25/1999 12:08:00 AM
From: Tecinvestor  Read Replies (1) | Respond to of 41369
 
Merrill Sets $150+ Target For AOL, Possibly By Year End

New York, Oct. 22 (Bloomberg) -- Henry Blodget, an analyst at Merrill Lynch & Co., commented yesterday on Internet stock prices, America Online Inc. and the holiday shopping season.

``The Internet stocks and Internet companies will do very well through Y2K. The consumer Internet companies -- and that's the AOL, Amazon, Yahoo group -- are really getting money through the consumers. So we would say these are good stocks going into Y2K.'

``We will see holiday shopping activity... be at least two to three times last year. That should be good news for the leading companies. We don't think all the companies in the sector will benefit. But the leading companies will. We'll expect to see that in the revenue numbers at the end of the quarter.'

``We have a price target of $150 on AOL. This is a very sentiment driven stock, so if people really get excited about it, it could clearly go higher than that before the end of the year. We also have good outlooks for Yahoo and Amazon, which are two companies that should benefit greatly from holiday shopping activity.'

``AOL through its premium service has always had about 50 percent of the premium (priced) market shares. We don't think that will increase. The challenge for the company is to see if they can capture some of the value segment (market) as well.'

``Gateway is a great channel for AOL. They've never been directly on Gateway. Gateway is the largest seller of computers directly into the consumer market. AOL also eliminated a competitor in Gateway.net.'