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Biotech / Medical : GUMM - Eliminate the Common Cold -- Ignore unavailable to you. Want to Upgrade?

To: out_of_the_loop who wrote (1221)	10/28/1999 12:48:00 AM
From: Paul Moerman	Respond to of 5582

Dr. E, Thanks for the additional info - guess I can understand about backup support since it happens in my office too. And I could have just picked up the phone, but thought an email was less likely to interrupt someone's schedule than a call from me. I still intend to buy a couple samples when I can locate a store, so to have on hand for either my next cold, or one of an acquaintance. I'd really like to get an update on the advertising campaign rollout, so I own a few shares just in case the advertising agency is as creative as they teased! Regards, Paul

To: out_of_the_loop who wrote (1221)	10/28/1999 9:04:00 AM
From: Mad2	Read Replies (2) \| Respond to of 5582

In any case, 45 days from now, my guess is that Zicam will be a household word. What would you say if your wife or relative went to their physician with high cholesterol, history of heart deasese in the family complaining of periodic chest pains, further it was determined that coronory artery blockage was in the 90% range. When you asked this relative what the doctor prescribed the answer was to take a white pill once a day and to not worry. When you inquired as to exercise, diet, surgery etc...., the answer came back don't worry. When you inquired about the effectivness of the medicadion, you were told "theoretical" evidence exists however becasue the white pill is so new, studies and the like are available. Furthermore this white pill isn't manufactured by a major pharm company, rather it's made by a small entraprenural chewing gum company. Dr. Epstein thats the medical equivelent of the senario you paint about GUMM's prospects......you say in 45 days now, my guess is Zicam will be a household word Mad2