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Strategies & Market Trends : Rande Is . . . HOME -- Ignore unavailable to you. Want to Upgrade?

To: KevinThompson who wrote (14104)	10/28/1999 10:43:00 PM
From: KevinThompson	Read Replies (1) \| Respond to of 57584

YesMail (YESM) did very well. 6c better than street expecting. Hope it gives them a boost. KT ---------------------------------------------------------- yesmail.com Reports 70% Sequential Revenue Growth in Third Quarter; Permission E-Mail Message Revenue Increased 110% Business Wire - October 28, 1999 17:37 VERNON HILLS, Ill.--(BUSINESS WIRE)--Oct. 28, 1999--yesmail.com, Inc. (Nasdaq: YESM), the leading provider of permission email marketing technologies and services, today announced financial results for the third quarter and nine months ended September 30, 1999. Total revenue in the third quarter more than tripled over last year's third quarter and increased 70% sequentially from the second quarter to $3.8 million. Permission email revenue increased 110% from the second quarter to $3.4 million and total email messages delivered increased 71% to 15.2 million. For the first nine months of 1999, revenue more than doubled over the comparable period last year to $7.5 million. This strong growth was mainly attributed to the significant demand for yesmail.com's permission email marketing services and the rapid expansion of the YesMail Network. Net loss for the third quarter and first nine months of 1999 was $5.0 million and $10.5 million, respectively. Corresponding net loss per share for the two periods was $0.40 and $1.02. David M. Tolmie, President and Chief Executive Officer, commented, "We are extremely pleased with our results for the quarter, specifically our substantial revenue growth. Demand among direct marketers for our permission email technology and services remains strong and we anticipate continued growth and momentum in our business during the active fourth quarter holiday season. yesmail.com's continued ability to generate high response rates at lower costs has positioned the company as a recognized industry leader." During the quarter, yesmail.com continued to strengthen its leading permission email network through the addition of 36 new strategic partners, including Juno Online Services (Nasdaq: JUNO), Looksmart (Nasdaq: LOOK), Alloy Online (Nasdaq: ALOY), Cybergold (Nasdaq: CGLD) and eFax.com (Nasdaq: EFAX). Mr. Tolmie commented, "The YesMail Network has been growing at an accelerated pace due to the value and opportunities we provide for our partners. Additionally, our network model enables us to leverage the hundreds of millions of marketing dollars our partners collectively invest in consumer acquisitions, rather than run our own costly advertising campaigns." On September 23, yesmail.com raised $33 million in net proceeds in an initial public offering of common stock. The proceeds will, in part, allow yesmail.com to expand its sales infrastructure and further invest in technology, research and development. Mr. Tolmie concluded, "We are optimistic about yesmail.com's prospects. The permission email market is new, yet growing quickly, and we are well positioned to take advantage of the emerging opportunities. Our early success in the market reflects our ability to maximize response rates and deliver a higher ROI for our customers. Through our public offering, scaleable business model, market-leading technology and strategic partnerships, yesmail.com is well positioned to continue building market share, expanding consumer reach and providing enhanced value for our clients and partners." yesmail.com is the leading independent permission email network. Based in the Chicago area, yesmail.com provides permission email marketing technologies and services to more than 100 clients and has strategic relationships with more than 60 Network Partners. yesmail.com advocates "best practices" for permission email marketing and has implemented privacy and security practices that meet or exceed those of leading industry organizations, including TrustE, BBBOnline, Direct Marketing Association (DMA) and the Association for Interactive Media (AIM). For more information, contact www.yesmail.com, 1-888-932-8600 or info@yesmail.com.