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Non-Tech : AMERITRADE HLD A (NASDAQ:AMTD) -- Ignore unavailable to you. Want to Upgrade?

To: Esway who wrote (1437)	11/2/1999 11:09:00 AM
From: Esway	Read Replies (1) \| Respond to of 1848

OMAHA, Neb., Nov 2, 1999 (BUSINESS WIRE) -- Sprint PCS Customers Can Access Their Ameritrade Accounts, Place Trades, Receive Stock Alerts 24/7 Via the Wireless Web Leapfrogging the competition, Ameritrade, Inc., one of the leading online brokerages and a subsidiary of Ameritrade Holding Corporation (Nasdaq: AMTD), on Monday became the first brokerage to enable investors to have anytime, anywhere access capabilities to its Web site online via wireless telephone. Ameritrade customers can now access their accounts, place trades and receive stock alerts via the Internet using The Sprint PCS (NYSE: PCS) Wireless Web and a new generation of digital phones, called WAP (wireless access protocol) technology, which can be used to browse the Internet, as well as manage personal calendars and phone lists. "We are setting yet another standard in online investing," said Thomas K. Lewis, Jr., co-chief executive officer of Ameritrade Holding Corporation. "Ameritrade is the first brokerage to enable investors to have anytime, anywhere access to its Web site from wireless telephones. This service is real and now and indicative of the bold moves we will be making over the coming weeks and months to ensure that our customers have the very best products and services available as they gather information and act on their investment decisions 24 hours a day, seven days a week," Lewis noted. The wireless Internet service comes less than a month after Ameritrade announced that it was working with Sprint PCS, the nation's largest all-digital, all-PCS nationwide wireless network, to provide Wireless Web access, which is another step in Ameritrade's continuing effort to extend the ability of its customers to invest when and how they choose. Sprint PCS customers who have an Internet-ready Sprint PCS Phone will be able to access their Ameritrade account at no extra charge as part of any Sprint PCS Wireless Web Service Plan -- starting at less than $10 a month when added to an existing voice plan of $29.99 and higher. Once an Ameritrade account is accessed via a Sprint PCS Phone, all Ameritrade fees apply in the same manner as if a customer had accessed Ameritrade from a desktop computer for standard online brokerage services -- $8 per equity market order. About Ameritrade Ameritrade Holding Corporation is a pioneer in the discount and online brokerage industry. The Company provides brokerage services and clearing services to self-directed individual consumer investors and other financial institutions through its subsidiaries. Subsidiaries of Ameritrade Holding include: Ameritrade (Inc.) (www.ameritrade.com), a leading online discount brokerage firm; Accutrade, Inc. (www.accutrade.com), a discount brokerage firm delivering superior levels of personal service and support to its clients; AmeriVest, Inc. (www.amerivestinc.com), a provider of third-party discount brokerage services and other financial services to commercial banks, credit unions and thrift institutions; as well as Advanced Clearing, Inc. (www.advancedclearing.com), a securities clearing firm providing clearing services to each subsidiary as well as other financial institutions. For more information on Ameritrade Holding Corporation, visit the Company Web site at www.amtd.com.