Picked up 1k more ---->JNIC @ 53 .....here's a little something for PVSW:
Pervasive Software Outlines Strategic Initiatives for Gro
B: Pervasive Software Outlines Strategic Initiatives for Growth in the Emerging
Market for E-Business Applications in the Post-PC Era
AUSTIN, Texas, Oct 29, 1999 (BUSINESS WIRE) -- Pervasive Software(R)
Inc. (Nasdaq:PVSW) today outlined its "Applications Everywhere"
strategy designed to further capitalize on growth opportunities in the
market for e-business applications in the post-PC era of wireless Web
computing. Pervasive is a leading provider of software solutions that
give developers the freedom to create applications for everyone,
everywhere.
Pervasive is planning significant incremental investments over the next
four quarters as it launches four strategic initiatives:
--Launch the e-business alliance program designed to unite Web
application developers with Web integrators to accelerate and expand
the deployment of major e-business applications to global 2000
companies. This launch includes additional lead generation programs to
recruit new Web developers and integrators into the alliance.
--Establish a telemarketing call center to aggressively recruit Web
application developers and provide sales and technical assistance to
accelerate the development cycle of new e-business applications.
--Launch a major brand awareness campaign designed to establish
Pervasive as a preferred choice for e-business solutions in the post-PC
era of wireless Web computing.
--Accelerate delivery of new features in Tango 2000(TM) and
Pervasive.SQL 2000(TM) to support deployment of major e-business
applications across all popular clients and servers, including the
emerging world of mobile or wireless handheld devices. For example,
Pervasive recently announced availability of the Pervasive.SQL 2000
database for handheld devices, such as 3Com's Palm Pilot and devices
based on Microsoft's Windows CE operating system. In addition,
Pervasive has expanded support for corporate servers to include
availability of Pervasive.SQL 2000 and Tango 2000 for Solaris and
Linux. Slated for next year, Pervasive plans to deliver the first-ever
Tango "adaptive server" integrated with the Pervasive.SQL database
server, designed to revolutionize Web application deployment by
enabling Tango applications to be deployed on smart handheld devices,
Java application servers and Microsoft ASP servers.
"As we continue to grow and evolve our business, we recognize the
opportunity to be the choice vendor of Web infrastructure products for
e-business applications in the post-PC era," said Ron Harris, president
and CEO of Pervasive Software. "We believe that the time is now to
significantly increase our investments in order to capture a leadership
position in this explosive market. This is the right thing to do for
our customers, our partners and our shareholders."
Since Pervasive joined forces with EveryWare Development Inc. and
acquired Tango nearly a year ago, the company has steadily expanded its
market presence beyond embedded databases and into the much larger
market for Web infrastructure products. According to International Data
Corporation (IDC), a market research firm, the Web application server
market alone will exceed $2 billion by 2003. IDC also estimates that
the worldwide market for smart handheld devices is expected to exceed
22 million units by 2001. Moreover, more than 80 percent of these
devices will be Web enabled. Each device represents a platform beyond
the desktop for remotely accessing and locally hosting e-business
applications. With the acquisition of Tango and the continuing
expansion of support for new platforms beyond the desktop, Pervasive is
furthering its objective to become a major force in the Web
infrastructure space by driving e-business applications across all
popular client and server platforms, including emerging "thin clients"
and "thin servers" in the wireless Web market.
"The opportunity for growth in this market is enormous, and there is
currently no recognized leader," said Harris. "To succeed in this new
market, vendors must quickly establish themselves in terms of
innovative, enabling technology, strong brand recognition and new
customer acquisition. And that's exactly what we intend to do."
About Pervasive Software
Pervasive Software Inc. (Nasdaq:PVSW) delivers the freedom to create
applications for everyone, everywhere. The company's innovative
software powers the next generation of pervasive computing, enabling
applications to reach beyond the desktop and easily share information
across everything from handheld devices and smart cards to information
appliances and the Internet. A channel of more than 10,000 independent
software vendors (ISVs), developers, value-added resellers (VARs) and
partners builds, distributes and manages thousands of Pervasive-based
applications on computing platforms across many corporate, mainstream
and vertical markets.
Based in Austin, Texas, Pervasive is a global company, with offices in
Canada, Europe, Japan, Southeast Asia and 70 distributors covering 80
countries. Visit Pervasive on the Web at www.pervasive.com or call
(800) 287-4383.
Cautionary Statement
This release may contain forward-looking statements, which are made
pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995. Forward-looking statements are generally
preceded by words such as "may," "plans," "expects," "believes,"
"anticipates" or "intends." Forward-looking statements in this release
about Pervasive's strategic initiatives include the risk that Pervasive
will be unable to recruit a sufficient number of Web application
developers and Web integrators into the "e-business alliance," that
such recruitment efforts cannot be accomplished in a timely or
cost-effective manner, that the alliance will not expand the deployment
of e-business applications, that such e-business applications will not
be accepted by global 2000 companies, that such e-business applications
will not be developed in a timely manner or at all using our software,
risk that the telemarketing call center cannot be established in a
timely or cost-effective manner, that we will be unable to hire
employees to staff the call center, that Web applications developers
will not be receptive to the call center's efforts, that the call
center will not accelerate the development of new e-business
applications, that Pervasive will be unable to effectively build brand
awareness, that such brand awareness cannot be built in a timely or
cost-effective manner, that Pervasive will be unable to deliver new
features as planned to Tango 2000 and Pervasive.SQL 2000, that such new
features will not accelerate the deployment of major e-business
applications and that such major e-business applications will not be
accepted in the marketplace. Forward-looking statements in this release
about Pervasive.SQL 2000 and Tango 2000 software involve the risk that
software will not be released on schedule or at all, that the software
will not achieve customer and market acceptance, and that applications
mentioned in the release will not be developed using our software. All
forward-looking statements included in this document are based upon
information available to Pervasive as of the date hereof, and Pervasive
assumes no obligation to update any such forward-looking statement.
Investors are cautioned that actual results could differ materially
from Pervasive's current expectations. Factors that could cause or
contribute to such differences include, but are not limited to, the
factors and risks discussed in Pervasive's reports filed from time to
time with the Securities and Exchange Commission.
Pervasive, Pervasive Software, Pervasive.SQL, Tango and Btrieve are
trademarks or registered trademarks of Pervasive Software Inc. All
other company and product names may be trademarks or registered
trademarks of their respective companies.
Copyright (C) 1999 Business Wire. All rights reserved.
Distributed via COMTEX.
-0-
CONTACT: Pervasive Software
Dale Weisman, 512/231-6247
dale.weisman@pervasive.com
or
Schwartz Communications
Mike Schultz or Bill Keeler, 781/684-0770
mikes@schwartz-pr.com
billk@schwartz-pr.com
WEB PAGE: businesswire.com
GEOGRAPHY: TEXAS
INDUSTRY CODE: COMPUTERS/ELECTRONICS
TELECOMMUNICATIONS
SOFTWARE
INTERNET
Today's News On The Net - Business Wire's full file on the Internet
with Hyperlinks to your home page.
|
