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To: Honor+Integrity who wrote (515)11/1/1999 9:17:00 AM
From: Honor+Integrity  Read Replies (1) | Respond to of 4792
 
FVSN news has been released:

Foodvision.com Launches Its One-Stop Food Portal, Sets New Standard in On-Line Food Industry
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ATLANTA, Nov. 1 /PRNewswire/ -- Foodvision.com, Inc. (OTC Bulletin Board: FVSN) is honored to announce that today it has unveiled one of the food industry's most content-oriented, feature-rich and dynamic Food Portals the Internet has to offer. The Foodvision.com one-stop MegaPortal sets forth a new industry standard in on-line food content and e-applications. The Company's Food Portal is located on the World Wide Web at: foodvision.com and offers an in depth array of informative, participatory and e-commerce applications -- designed to effect site stickiness for its targeted audience of general food enthusiasts and food-service professionals. It is true that Foodvision.com has developed several unique co-branding and content alliances with key strategic partners (including some of the most prominent experts in the food business and Internet leaders). This ensures content provided on the MegaPortal website not only reaches a large audience but also is unique to Foodvision.com's one-stop Food Portal -- thus, creating a superior competitive advantage for the Company and its flagship Portal.

Foodvision.com offers an unparalleled array of trendy recipes and value-added features in its Recipes Section, with a portfolio prepared by a top chef that caters to the whole gamut of tastes, nationalities and preferences. Vegetarian, ethnic, low-sodium and low cholesterol recipes are all just a mouse click away. The Foodvision.com one-stop Food Portal also offers a seamless and user-friendly Recipes' search Engine, where users can enter key words and be quickly directed to specific recipes matching the search criteria. Moreover, in order to add further value to our user-base, complete nutritional summaries, healthy-heart ratings, complimentary-wine recommendations and a serving conversion calculator are also provided for each online recipe.

But, Foodvision.com's Recipes section is just a pinch of what the Company's far-reaching MegaPortal will offer overall. Dedicated to becoming the best content and e-commerce applications provider in the on-line food industry, Foodvision.com has taken its professional and comprehensive approach to its Recipes section, and has translated it to its entire spectrum of diverse content offerings. The result is a comprehensive site -- a one-stop Food Portal that will change the face of the on-line food industry. Additionally, the Mega-Food Portal offers a comprehensive 'Restaurant Guide' search engine, which users can utilize to find some of the nation's finest restaurants. The Foodvision.com Portal will also include an "Ask the Expert" section. In this section, users are provided with a means to ask one of our resident experts any question(s) relating to cooking or for the obtainment of the latest food-related advice or information. In a similar note, the MegaPortal will also contain a chat and bulletin boards forum -- where food industry professionals and food enthusiasts can interact and exchange their thoughts and ideas with each other. Also headlined at the Mega-Food Portal are detailed product reviews, party ideas, holiday-related dishes, cooking-resources and a food-related shopping center, to name just a mere few (too numerous to mention in their entirety) sections offered by this all-encompassing Food Portal.

The food industry professional can also markedly utilize the Foodvision.com Mega-Food Portal since the site provides an extensive range of food-related news, articles, publications and management and business-operation issues (accountant's corner, buyer's guide, build your own restaurant, hospitality jobs, and the like) shaping the food industry. Foodvision.com is also currently developing the Foodvision.com Storefront Community -- coming soon to the Internet's one-stop Food Portal. It will be a powerful addition to the core e-commerce offerings already integrated into the Portal. The Storefront Community is Foodvision.com's unique online marketplace that allows merchants to design and operate their own food-related stores in the Storefront Community (fostering a high-degree of exposure). This provides an optimal setting conducive to converted transactions, since both buyers and sellers within the Community are united and share a similar interest in the food business. Both business-to-business (b-to-b) and business-to-consumers (b-to-c) relationships will benefit greatly from the diversity realized in this marketplace setting and its corresponding ability to foster comparison shopping. Foodvision.com is also developing alliances with some of the best food-related sites on the Internet in its effort to launch its "Stores Around the World" e-commerce platform.

"We are extremely pleased to introduce the Foodvision.com Food Portal today for public viewing. Drawing from our developed strategic alliances (and more to be negotiated) with top-brand names and food industry experts, including our second-to-none in-house professionals, it has allowed Foodvision.com to build a one-stop Food Portal with an impressive array of unique content available at the click of a mouse," said Paul R. Smith, President and CEO of Foodvision.com. "And we also understand that static content, no matter how extensive it is, will undermine a site's potential -- a site needs to be continually refreshed, updated and changed to maintain the interest of its users. This is precisely why users of the site are encouraged to check back often as many of the site's sections will be updated on a daily, bi-weekly, weekly and monthly basis with new and unique Foodvision.com content. The core impetus of this wonderful site is directed by an evolving process designed to create a virtual mirror image of the 'brick and mortar' food business by seamlessly translating it to our 'click and mortar' Food-based Portal (in both b-to-b and b-to-c realm). With the MegaSite now introduced, we strongly believe we are well on our way to do just that."

Raj Kalra, Chief Internet Officer, states: "Together Mr. Smith and I, alone, have over 46 years experience in the vertically- and horizontally-integrated food industry. Add to that our recently signed resident experts and the development of the Company's strong network of alliances and co-branding agreements with large Internet players and exceptional food-related content providers, and you have a Company that is ready to make its mark in the on-line food business. We have built our portal from the ground-up and will leverage our experience and alliances to build a site that will offer a unique and an unparalleled synergy of content -- content that will remain diverse, fresh, informative and value-laden. You just won't find that kind of encompassing content anywhere else under one website on the Internet. What's more is that this is just the beginning of the strong presence Foodvision.com will command in the food industry. We are currently constructing several additional proprietary Foodvision.com e-commerce applications and are also focusing on adding several new customer-requested content sections. In-line with the official launch of our website, we are now prepared to begin announcing the Foodvision.com alliances and co-branding relationships that the Company has secured that will help dramatically propel us forward as a unique and powerful content provider well into the vivacity of the next millennium."

Foodvision.com, Inc. is a food-specific Internet information provider and portal company that integrates traditional business systems in food and beverage operations with leading-edge technologies in Internet systems. The linking of substantial expertise in food establishment operations and state-of-the-art Internet business provides the shareholders and partners of foodvision.com with a solid financial base and the exciting growth potential.

Foodvision.com can be found at foodvision.com .

More information can be found on the company's web site at foodvision.com. For Investor Relations information please contact at 1-800-290-8935 or 1-716-256-8035, ext. 224. "Safe Harbor" Statement Under The Private Securities Litigation Reform Act of 1995. The statements in the press release that relate to the company's expectations with regard to the future impact on the company's results from new products in development are forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995. The results anticipated by any or all of these forward-looking statements may not occur.

SOURCE Foodvision.com, Inc.

/CONTACT: Paul R. Smith, President-CEO of Foodvision.com, 770-937-0960/

/Web site: foodvision.com

(FVSN)