To: LastShadow who wrote (24131 ) 11/2/1999 8:43:00 AM From: John J H Kim Respond to of 43080
Will the common cold go way of the dinosaur? That might be a stretch, but GumTech shareholders are betting that the company's homeopathic cold remedy, Zicam, might be the virus-fighting tool of the future. The fire was fueled on Monday as bullish studies began to surface regarding the drug's efficacy. The Street embraced the news, catapulting GumTech (GUMM: news, msgs) through it's all-time high, and, of course, the message boards were abuzz. On Silicon Investor, posters, like CCCrawford, reveled in the moment: "This thing is for real. Maybe I'll try some of that Zicam on my next cold. I hear it works better when you're long." HowardE, MD: "My guess is that this first article is one step to putting down colds and getting rid of those snotty hankies forever. Bring on the second study!" And StreetWalker looked to a boundless future: "Investors are lucky to be alive at this time so they can invest in GUMM and pass their shares down through the generations. ZICAM is going international, and GUMM will be over $100+ in the future.ÿELIMINATE the cold in 1.5 days? That is news for the history of mankind!" As usual, the loudest cheers could be found on Yahoo. Cedarman was all atwitter as the cliches flew: "Bang the drums, launch the rockets and get out of the way. There is a train leaving the station. Can anyone say, 'WHOO WHOO'? Isn't it customary to tar and feather the shorts before running them out of town?" DadDollar kept with the theme: "Wow! This is it. Elvis has left the building. He is on the GUMM train heading due north. What a great way to start the week and month and we all know there is a lot more good news coming very soon." " ... More exposure than Pee Wee Herman." GummKnows Sounds like Cold1Night oughtta keep the radio off during his commute: "Almost crashed my car while driving in this morning. News radioÿannounced that USA Today was touting a revolutionary new cold remedy called Zicam. They named the product, Zicam, 5 times and said it reduced colds to 1.5 days. I almost drove off the road I was screaming so loud!! A plug from the King of All Media? Apparently so, according to DaHalls: "I just heard from a co-worker that Robin from the Howard Stern show did a report on Zicam this morning. Apparently she announced it as the new miracle cure for the common cold." Almost everybody indulged in gratuitous back-patting, but there were a few rare bears, like MrRetiredYung who maintained an "anti" stance: "Gum Tech faces significant competition from a large number of major drug companies involved in selling cold and flu products that will compete directly with Zicam. Most of these competitors have greater name recognition, more established brands, wider distribution capabilities and greater financial and marketing resources than Gum Tech." The bulls weren't about to let MrRetiredYung rain on their parade. The stock closed up 2 5/8 to 17 -- just off the highs of the day, but nothing to sneeze at!