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(COMTEX) B: ASHTON PARTNERS TAKES THE LEAD IN BRINGING INTERNET COMMUNICATIONS TO THE FOREFRONT OF INVESTOR COMMUNICATIONS ANNOUNCES NEW MICRO-CAP Investor Relations Initiative CHICAGO, Nov 2, 1999 /PRNewswire via COMTEX/ -- Ashton Partners, a leading Investor Relations and Equity Risk Management Agency, today announced that it will host the nation's first-ever Small-Cap Internet Conference presented by an Investor Relations firm. On November 4, 1999, Ashton Partners and Vcall.com will sponsor a half-day of presentations by management teams of five premier small-cap companies. The first presentation will begin at 10 a.m. CST. "Recognizing that technology has rapidly accelerated investors' demands for information, Ashton Partners has created an innovative forum to bring companies and investors together through the Internet," explained Elizabeth Saunders, Principal of Ashton Partners. "While Ashton Partners has worked diligently to provide its client base with the most progressive concepts in Investor Relations, the company has also provided a valuable service to investors seeking desirable investment ideas." "Investor Relations, like every other industry, has been greatly affected by the advent of the Internet and continual advances in technology. The Internet is quickly becoming the communication vehicle of choice for business professionals and individuals from all parts of the world and has made it necessary for publicly traded companies to take their stories online." "Ashton Partners has teamed with Vcall.com to create an event that we believe will usher in a new era of Investor Relations standards," continued Saunders. "We anticipate that Internet presentations and conferences will become the standard in the industry, delivering equal access and opportunity to all investors: institutional and retail. While individual company Internet presentations have become common, having an IR consulting agency present a conference-like forum is the next major advancement." "We have assembled a sampling of our client base that represents companies in the small-cap arena with a value orientation," stated Saunders. "We feel each company has a solid investment story to communicate to the investment community and will greatly benefit from the amplified visibility. Each company is especially interested in increasing retail and individual ownership in their stock and Ashton believes it has discovered a key component to reaching this audience as well as the institutional investor." Beginning at 10 a.m. CST on Thursday, November 4, 1999, Vcall.com will air five consecutive presentations, including an Interactive question and answer session immediately following each presentation. Each management team will be available to answer questions that can be emailed directly to the company. The companies that will be presenting at the times noted include: -- 10 a.m. CST - Syntel, Inc. (Nasdaq: SYNT), provides innovative information technology (IT) solutions such as e-business, web development solutions and data warehousing to Fortune 500 companies such as AIG, Dayton Hudson, Ford Motor Co., and Borders, as well as government organizations. -- 11 a.m. CST - Prism Financial Corporation (Nasdaq: PRFN), a national retail mortgage banking company and leading online mortgage originator. Since it was founded in 1992, it has been the fastest growing mortgage originator in the nation. -- 12 noon CST - Clark/Bardes Holding Inc. (Nasdaq: CLKB), designs, markets and administers insurance-financed employee benefit programs to large corporations and banks in the U.S. -- 1 p.m. CST - First Industrial Realty Trust, Inc. (NYSE: FR), one of the nation's largest providers of industrial real estate, owns, operates and manages 74 million square feet of industrial facilities. -- 2 p.m. CST - Grubb & Ellis Co. (NYSE: GBE) provides transaction services and property and facilities management services to real estate owners/investors and tenants; and financial advisory services and consulting and strategic services with respect to commercial real estate. A short pre-registration process will be required to gain access to the presentations at the vcall.com web site. During the presentations, participants will be able to e-mail their questions to management to create a fully interactive experience. This forum is meant to simulate a brokerage conference, but allows free access for all investors. New Micro-Cap Program In conjunction with the Internet conference, Ashton Partners also announced it has created a specialized Investor Relations program for companies with market capitalizations between $40 million and $250 million. While continuing to provide the highest level of quantitative message development and targeting to its clients, Ashton Partners has developed an unrivaled program that focuses on the unique needs of micro-cap companies. "We understand that the management of a micro-cap company faces distinct challenges in attracting the attention of the investment community since micro-cap companies aren't readily visible to mainstream institutional investors," commented John Kroen, Director of Micro-Cap Strategies at Ashton Partners. "Many times when an agency attempts to implement a traditional investor relations program, it often leads to disappointing results for the micro-cap company. "To be fairly valued, micro-cap companies must draw interest from a diverse audience. To generate this expanded interest, it's important to reach all types of investors and utilize state-of-the-art communication methods, such as the Internet. Our new micro-cap program can help companies achieve these critical goals," concluded Kroen. For information regarding Ashton's Investor Relations services please contact Cindy Klimstra of Ashton Partners' Sales and Marketing Department at 312-587-0780 ext. 287. About Ashton Partners Ashton Partners provides strategic consulting, corporate positioning, and market intelligence services based on proprietary, quantitative models to clients in a variety of industries. The core competencies -- predictive modeling, financial analysis, and outstanding relationships with the Street -- give senior executives critical insights into why their stock price moves the way it does. In today's turbulent markets, Ashton Partners can help companies better understand their ownership trends, trading patterns, and relative valuations, as well as assess the impact of corporate actions on these factors. SOURCE Ashton Partners, LLC (C) 1999 PR Newswire. All rights reserved. prnewswire.com -0- CONTACT: Elizabeth Saunders, Principal, ext. 281, e-mail, esaunders@ashtonpartners.com, or John Kroen, Director of Micro-Cap Strategies, ext. 285, e-mail, jkroen@ashtonpartners.com, both of Ashton Partners, LLC, 312-587-0780, fax, 312-587-0784 GEOGRAPHY: Illinois INDUSTRY CODE: CPR *** end of story *** |