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To: If only I'd held who wrote (24)11/7/1999 8:46:00 PM
From: CatLady  Read Replies (2) | Respond to of 51
 
From just a quick look at the site, I think they're weak on the consumer marketing side of things. Offer customers some sort of incentive ( even a t-shirt or a coffee cup ) to write a review of what they purchased. Encourage authors to provide free or low-cost sample chapters/excerpts.