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To: Windseye who wrote (71226)11/7/1999 9:24:00 PM
From: Windseye  Read Replies (1) | Respond to of 97611
 
Rudedog,
So, is an appliance a computer that serves a single function and an appliance server is one that provides one server application like email?

Doug
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Server Appliance Maker Cobalt Rockets After IPO

By Therese Poletti

SAN FRANCISCO (Reuters) - Shares of Cobalt Networks (Nasdaq:COBT - news) Inc., the maker of a small, blue
server-in-a-box, soared almost 500 percent Friday in its initial public offering, making it the third biggest initial
public offering ever.

The Mountain View, Calif.-based company develops low-cost, compact server appliances for running Web sites
and e-mail that are easy to install. Cobalt servers, one which is called Qube, also run the Linux operating system,
the free upstart operating system that competes with Microsoft Corp (Nasdaq:MSFT - news).'s Windows NT.

``They've got all the magic words between appliances and Linux, but there is also some meat behind this. It's not
just smoke and mirrors, it's a real business,' said Irv DeGraw, research director at WorldFinanceNet.com.
``We're seeing more and more of these companies moving away from ephemeral dot.com businesses and
getting into real businesses.'

The 4-year-old company raised $110 million after offering 5 million shares and now has a staggering market
capitalization of almost $4 billion, based on 31 million shares outstanding (including shares set aside for options,
etc.). In the first six months of 1999, Cobalt had $7.7 million in revenues and an operating loss of $8.2 million.

Goldman Sachs & Co. was its lead underwriter. The strong demand for Cobalt's IPO was evident even before
trading began. The price range for the deal was raised to $20-$22 from $14-16 when it was priced Thursday.

Cobalt's offering ranks third among the hottest IPOs ever, behind No. 1, theglobe.com, which soared 606 percent
in its first day of trading and Foundry Networks Inc (Nasdaq:FDRY - news)., which jumped 525 percent.

Cobalt, which skyrocketed 482 percent, pushed out Marketwatch.com Inc. as the No. 3 biggest gainer in its
debut, according to Thomson Financial Securities Data. MarketWatch.com surged 474 percent in its first trading
day and Sycamore Networks Inc (Nasdaq:SCMR - news). climbed 386 percent last week.

Because Cobalt is the second company to go public in the Linux space, many investors were attracted to the
offering, after the stunning IPO of Red Hat Inc (Nasdaq:RHAT - news)., the biggest distributor of Linux, in August.

``I think investors are viewing it as Red Hat 2.0,' said Carl Howe, research director at Forrester Research in
Cambrdige, Mass. ``They have a very clean story and a good buzz about them.'

Cobalt does not compete with Red Hat in the Linux area and in fact, the company includes Red Hat Linux on its
servers, which are designed around low-cost processors from MIPS Technologies Inc (Nasdaq:MIPS - news). or
Advanced Micro Devices Inc (NYSE:AMD - news). .

The company has sold over 11,000 appliances to more than 1,000 customers in more than 60 countries and
targets small to medium-sized businesses, education or government users.

Currently, the market for the so-called one-task server appliance market is small, according to Forrester. These
servers are dedicated to performing one function, such as running a Web site, or e-mail. Forrester estimates the
market at $92 million this year and growing to $550 million in 2002.

Cobalt does not have many direct competitors yet in the server appliance market, but Howe said that he believes
many of the general purpose server makers are looking at developing smaller, low-cost appliances.

The general purpose server makers include Compaq Computer Corp (NYSE:CPQ - news)., Dell Computer Corp
(Nasdaq:DELL - news)., Hewlett-Packard Co (NYSE:HWP - news)., International Business Machiness Corp. and
Sun Microsystems Inc (Nasdaq:SUNW - news). .

``This has not escaped the notice of Dell, IBM and everyone else,' Howe said. ``We think you will see a whole
wave of appliances this year. We think they have a lot of growth.'

IBM recently acquired Whistle Communications, a server appliance company, and it is now offering a low-cost
subscription based service for small businesses providing Internet links for up to 100 employees for $99 a month.

Cobalt also has a product in the network storage area, where it competes with companies like Hopkinton,
Mass.-based EMC Corp (NYSE:EMC - news). and Network Appliance Inc. of Sunnyvale, Calif.

The company was co-founded by Gordon Campbell, a well-known Silicon Valley entrepreneur, who has started up
two other successful semiconductor companies, Chips and Technologies (now owned by Intel Corp
(Nasdaq:INTC - news). ) and 3Dfx Interactive Inc (OTC BB:IACTU.OB - news)., a graphics chip company.

Campbell and other top Cobalt executives will see a huge financial windfall from the IPO. Campbell personally
owns about 2.4 million shares of Cobalt, or an 11.1 percent stake in the company, according to the company's
prospectus.