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Technology Stocks : WDC/Sandisk Corporation -- Ignore unavailable to you. Want to Upgrade?


To: Artslaw who wrote (8049)11/9/1999 6:51:00 PM
From: Ausdauer  Respond to of 60323
 
Steve,

Ausdauer--would you expect Wired to consider your request concerning an article on SanDisk's CEO?

You make it sound so distant by saying "SanDisk's CEO" rather than Dr. Eli Harari. I think it would be worth a shot trying to get some attention to The SanDisk Story via an interview or a piece on flash memory with SanDisk as the centerpiece. If for no other reason I believe it would help to counterbalance the rather stilted view that has been presented of this market segment to date. I am not saying Wired is the best place for an interview. Perhaps Red Herring or Forbes or Fortune or Time or Newsweek or... The worst thing they could say would be "no".

I am impressed by your effort to improve the shareholder value.

Steve, I really don't think that I have done anything to improve "shareholder value". I guess trying to increase SanDisk's visibility is more along lines of things I want to accomplish. I did start posting recently on Yahoo because I feel we are a pretty small clan here. My primary motiviation is actually the due diligence exercise. By doing d.d. and sharing ideas in this forum I have benefitted by solidifying my belief in the company and by sounding off ideas/thoughts/concerns/insecurities with others who have substantially more knowledge of computer electronics, semiconductor engineering and finance. Most seem as passionate about SanDisk as I am.

Best wishes to all SanDisk longs.

Ausdauer
SanDisk...See the Big Picture



To: Artslaw who wrote (8049)11/9/1999 8:11:00 PM
From: Starlight  Read Replies (1) | Respond to of 60323
 
(skip this - no message)



To: Artslaw who wrote (8049)11/9/1999 11:07:00 PM
From: Ausdauer  Read Replies (1) | Respond to of 60323
 
Steve,

I think it would be worth a shot trying to get some attention to "The SanDisk Story" via an interview or a piece on flash memory with SanDisk as the centerpiece. If for no other reason I believe it would help to counterbalance the rather stilted view that has been presented of this market segment to date.

Rather than "stilted" I meant to day "skewed" or "unbalanced".

Ausdauer



To: Artslaw who wrote (8049)11/11/1999 5:39:00 AM
From: Ausdauer  Respond to of 60323
 
Steve Walstra and Thread,

re: an article on SanDisk in Wired magazine

I am setting my sights pretty low with regard to any chances of having our voices heard. That way the disappointment will be easier to take. This is the letter I e-mailed to Wired magazine...

Dear Editor,

I read the Sony piece in your latest issue of Wired with great interest. Despite the fact that the title page photo has the Sony CEO holding up a "Memory Stick" on the tip of his finger, there is precious little information in the body of the article that expounds on the potential of removable flash memory. I also took exception to the fact that the Memory Stick was referred to as a "Sony creation," because the technology packed into that little piece of plastic actually stems from core research in flash technology by several other companies. Moreover, I do not believe flash memory architecture is a competency the CSL at Sony has even dabbled in, let alone mastered.

I expressed my concerns about the fact that SanDisk, a key innovator in the flash memory arena, has had very little exposure in the technology press in a rant at this URL...

Message 11839496

On our SanDisk Thread at SI (Silicon Investor) we have grown accustomed to being overlooked. In fact, a rather high profile piece in the NY Times "Circuits" section all but left out any mention of CompactFlash and MMC, the fastest growing and arguably most promising form factors in removable flash memory.

If you have any interest in getting to know flash memory better you can start at this link. The information contained here assumes you have a basic knowledge of Geoffrey Moore's book entitled "The Gorilla Game". The discussion is constructed to draw parallels with several chapters in his book and highlights non-volatile memory applications in the digital photography market.

Message 10076891

I hope you have the time to send one of your writers on a bit of a fishing expedition. You may actually set your hook into a keeper.


Ausdauer
SanDisk...See the Big Picture