Can this company time it any better?
Cybershop.com Unveils Pokemon Toy Center for Holiday Season; Online Retailer Raffles Pokemon Gift Package Every Day till Christmas
PR Newswire - November 11, 1999 09:16
JERSEY CITY, N.J., Nov. 11 /PRNewswire/ -- CyberShop.com(R), Inc. (Nasdaq: CYSP) cybershop.com, a leading online retailer of designer apparel and home furnishings, unveiled today its Pokemon toy center, offering a broad assortment of Pokemon related toys and accessories for the holiday season. As part of this holiday merchandise kick-off, CyberShop.com is initiating a sweepstakes to give away Pokemon toys to one lucky winner every day through Christmas. CyberShop.com is also promoting its Pokemon toy center through a series of print ad campaigns, first of which is scheduled to release nationwide this weekend in the Parade magazine, aimed at millions of potential customers. This announcement comes on the heels of the much anticipated release of "Pokemon: The First Movie" scheduled to open in all major theaters today. Pokemon toys and accessories, based on the popular television cartoon show, have been the hottest kids merchandise this year and according to some are expected to generate nearly 6 billion dollars in worldwide sales for 1999.
To help parents avoid the confusion of choosing from a myriad of Pokemon toys, Cybershop.com has assembled three unique Pokemon packages (Trainer, Evolution and Master), covering nine different toys and accessories. These packages will also allow parents to buy a number of Pokemon toys for a substantially lower total cost than what they would pay for each product separately.
-- The Trainer Package ($49.99) includes Pikachu Plush, Pokemon Deskset,
Pokemon Watch, and Ash's Ball Cap.
-- The Evolution Package ($59.99) includes the Trainer Package plus Topps
Pokemon Trading Cards and Trading Card Display Book.
-- The Master Package ($99.99) includes the Trainer and Evolution Packages
along with Pokemon Storage Tin, Two 3-Episode Video Tapes and a Pokemon
Keychain.
In addition to these special packages, CyberShop.com is also selling Pokemon Pikachu Hand Held Game, Pokemon GameBoy, Pokemon Storybook and Pokemon Pikachu Slippers. All the CyberShop.com Pokemon merchandise can be accessed at (http://www.cybershop.com/pokemon).
Furthermore, starting today CyberShop.com will begin to give away one Pokemon Evolution Package to a lucky winner each day till Christmas. Each day all "CyberShoppers" who register to receive the CyberShop.com weekly newsletter at (http://www.cybershop.com) will automatically qualify for the daily Pokemon sweepstakes.
"We want to be the one stop shop for the hottest kids merchandise of 1999", said Jeff Tauber, CyberShop.com Chairman and CEO. "CyberShop.com is committed to providing the best products for kids, and similar to our success with Furby last year, we believe Pokemon will be the product on every kids wish list this holiday season. With CyberShop.com, parents can now have a pleasant and convenient shopping experience rather than having to wait in lines, or go around town choosing between different Pokemon products".
Many analysts are expecting toy sales this holiday season to be even more robust than they were last year. Last year, CyberShop.com merchants identified Furby's as the kids' product for the holidays and realized tremendous success. This year, in addition to Pokemon, CyberShop.com is focusing on the hot Sega Dreamcast system, which is expected to sell 1 million units in 1999.
CyberShop.com's Pokemon products include:
-- Nintendo Pokemon Red and Blue for GameBoy - Pokemon GameBoy adventure
where player chooses a tame Pokemon at the home of the great Pokemon
master Professor Oak and starts on a mission to collect all 150
Pokemons, just like Ash.
-- Pokemon Pikachu Hand Held Game - Aside from a Pikachu hand held game
this also works as a digital alarm clock
-- Pokemon Storybook - Journey with Ash as he travels the vast and magical
world of Pokemon. Learn his secrets for collecting these extraordinary
creatures, and cheer as he defeats rival trainers and outsmarts the
sinister society of Team Rocket.
-- Pokemon Pikachu Slippers - Provides all the features of the adorable
and friendly monster from his black tipped ears and his rosy red cheeks
to his jagged lighting tail.
-- Pickachu Plush - Pikachu is the most popular of all the Pokemon and the
main character in the wildly popular Japanese series. This is an
officially licensed 8" plush doll by Hasbro.
-- Pokemon Deskset - A fun 11 piece gift for your Pokemon enthusiast!
Gift set includes: 2 Portfolio, Pokemon Note Book, Pikachu Memo Pad, 3
Pencils, Pencil Pouch, 6" Ruler, Eraser and a Pikachu Sharpener.
-- Pokemon Watch - Pokemon mix & match watch with 3 interchangeable icons
and 3 straps (printed top and bottom) to go with this LCD watch. Makes
9 different styles!
-- Ash's Ball Cap - This is an authentic Nintendo-licensed ball-cap. Red
and white with Ash's green logo on the front, it's adjustable so all
kids can wear it while chasing the Pokemon.
-- Topps Pokemon Trading Cards - These are the real thing from Topps
Cards: 7 Trading Cards plus 1 Foil Card! Images are from the TV
Animation Collection.
-- Pokemon Trading Card Display Book - A red vinyl binder with Pikachu on
the front; inside there are 32 pages that have 4 separate pockets so
your kids can display 128 cards single-sided or 256 double-sided.
-- Pokemon Trading Card Storage Tin - Stores your favorite cards for all
the small figures. Made of durable tin and closed with a lunch-box
type clasp, it measures 6 1/2" W x 4 1/2" H x 3" D. Decorated on both
sides and both ends.
-- Pokemon Keychain - Serves as both a Poke' ball and character keychain.
-- 3-Episode Video Tapes - With the help of Pikachu, his very first
Pokemon, Ash quickly learns that becoming a Pokemon master is the
challenge of a lifetime! You gotta catch all the action as Ash and
company take us on an incredible Pokemon adventure!
About CyberShop.com
CyberShop.com, a leading online retailer, operates three online stores. The flagship store located at cybershop.com offers designer and brand-name apparel, electronics, home accessories, toys, gifts and watches at deep discounts of 20%-80% off traditional retail prices. electronics.Net, launched in 1998, is located at electronics.net and offers a broad assortment of electronic brand name merchandise including television and video equipment, home and car audio equipment, home appliances, home office equipment and related accessories. In June 1999, CyberShop.com acquired tools-for-living.com, a direct to consumer marketer of high quality merchandise in personal care, health and home accessories. These products are promoted on the tools.cybershop.com site and through print media campaigns in national consumer magazines.
Safe Harbor
This announcement contains forward-looking statements that involve risks and uncertainties that include, among others, CyberShop.com's limited operating history, anticipated losses, unpredictability of future revenues, potential fluctuations in quarterly operating results, seasonality, competition, risks associated with system development and operation risks, management of potential growth and risks of new business areas, and strategic alliances.
SOURCE Cybershop.com, Inc
What a coupe for the movie. Jack |
