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Technology Stocks : MessageMedia Inc. (MESG) -- Ignore unavailable to you. Want to Upgrade?


To: Gutterball who wrote (396)11/12/1999 9:33:00 AM
From: Gutterball  Read Replies (1) | Respond to of 553
 
Forbes: The Check is in the E-mail - 11/11/99

forbes.com

Excerpts:

"ZDNet, for instance, charges $30 per thousand impressions (CPM) for advertisements in its E-mail newsletters, roughly in line with the average Internet CPM of $33.50."

"The cost of maintaining a mailing list and distributing E-mail typically amounts to less than a penny per subscriber, or $10 per thousand subscribers. ...as much as two-thirds of the advertising revenue can be pure profit"

"Most high-traffic web sites, including ZDNet, outsource their E-mail management. The sharp growth of opt-in E-mail is a great boon for companies that handle bulk mail. Market leader MessageMedia, the only E-mail handler to have gone public so far, saw its revenue grow 783% to $3.1 million in the third quarter over the corresponding period last year. MessageMedia's main competitors, Exactis.com #reply-11528995 and Digital Impact, are planning to take their companies public soon."



To: Gutterball who wrote (396)11/13/1999 2:41:00 PM
From: Gutterball  Respond to of 553
 
Add E-Trade Group to list of institutional investors in Messagemedia

10-K sec.gov
yahoo.cnet.com.

Publicly-traded Equity Securities

The Company has investments in several companies that are publicly traded. These companies include Knight/Trimark Inc., CriticalPath, Digital Island, Message Media, E-LOAN and Versus. During fiscal 1999, the Company sold shares of Knight/Trimark and CriticalPath generating proceeds of $50,870,000, resulting in a pre-tax gain of $49,957,000. The Company accounts for these investments as long-term marketable equity securities held available-for-sale under the provisions of SFAS No. 115, Accounting for Certain Investments in Debt and Equity Securities. Accordingly, these investments are carried at fair value. Unrealized gains were $282,255,000 and $20,845,000 at September 30, 1999 and 1998, respectively. There were no unrealized losses at September 30, 1999 or 1998. Certain of these investments are currently subject to sale restriction agreements.