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Strategies & Market Trends : Stock Watcher's Thread / Pix of the Week (POW) -- Ignore unavailable to you. Want to Upgrade?

To: Stock Watcher who wrote (18892)	11/15/1999 2:17:00 PM
From: Francois Goelo	Read Replies (1) \| Respond to of 52051

S.W, FRTI AGAIN! FreeRealTime.com Announces New Personalized Browser Assistant Now Available to Deliver Streaming Quotes to the Desktops of its 700,000+ Members... IRVINE, Calif., Nov 15, 1999 (BUSINESS WIRE) -- Agreement Between FreeRealTime.com and Winfire.com Provides Powerful Viral Marketing Tools and One-Click Access to FreeRealTime.com Content FreeRealTime.com Inc. (OTC BB:FRTIE), a digital financial media company, and a leading provider of online, real-time stock market quotes and online financial services, unveiled its newly launched desktop Web Browser Assistant personalized for navigation through the company's online financial services Web site, www.freerealtime.com. The customized Browser Assistant, which resides on the desktop as a "tool" bar, will continually display streaming ticker symbols from the member's WatchList, while providing members with one-click access to the FreeRealTime.com site and real-time stock quotes. Under the terms of its agreement with Newport, Calif.-based Winfire, FreeRealTime.com will provide a customized Browser Assistant, at no charge, to its 700,000+ member base by providing download capabilities from FreeRealTime.com's Web site beginning Nov. 11,1999. According to FreeRealTime.com President and CEO Brad Gunn, all Winfire Browser Assistants downloaded from Winfire will be equipped with FreeRealTime.com content, providing an effective "viral" marketing tool for attracting new members to the FreeRealTime.com Web site with little or no traditional advertising cost. "We have been eagerly anticipating the launch our customized Browser Assistant in conjunction with Winfire," continued Gunn. "Our customized browser, with its one-click access, stakes a claim on our member's desktop while providing a faster and easier method of accessing FreeRealTime.com's significant financial and investment content. "Our co-branded content agreement with Winfire will allow us to take advantage of a powerful online marketing technique, 'viral' marketing, to continue our explosive membership growth while continuing to increase our advertising revenue without spending the thousands of dollars required for traditional print advertising." "Winfire is committed to providing its Browser Assistant users with the best the Internet has to offer, and FreeRealTime.com certainly fits in this category," said David Kopp, CEO of Winfire. "With streaming quotes and a desktop portfolio management tool, all Winfire Browser Assistant users will find increased value in the FreeRealTime.com service, exclusively available through the Browser Assistant." About Winfire Winfire develops consumer software applications that shorten the distance between people and information. With a focus on making users online experience more efficient, Winfire enables users to control and customize their Web experience in order to take full advantage of what the Internet has to offer. For more information, visit www.winfire.com. About FreeRealTime.com FreeRealTime.com is a specialized online investment information services and media firm providing an array of stock market data, business information and sophisticated research, analysis and management tools for institutional investors, brokers, independent investors and respected resellers. Visit the company's Web site at www.freerealtime.com. Certain matters discussed in this news release relating to the company's future growth plans are forward-looking statements involving certain risks and uncertainties including, without limitation, changes in product demand, changes in competition and other economic conditions. The company undertakes no obligation to release publicly the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. Copyright (C) 1999 Business Wire. All rights reserved. Distributed via COMTEX. -0- CONTACT: Investor Relation Resources Marty Tullio, 949/566-9860 marty@investorRR.com