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To: Greg Hull who wrote (1622)11/20/1999 12:17:00 PM
From: J Fieb  Read Replies (2) | Respond to of 4808
 
Greg,

Am posting this interview here. Not exactly sure how it fits it, but it does..........mainly to keep us thinking.

from Bussiness week
No, Virginia, the Net Is Not Going to Make Everything Simple
Arno Penzias sees a multiplicity of e-devices in which ``no one size fits all'

After 36 years at Bell Laboratories, including three years as director of the legendary research center, Nobel
laureate Arno A. Penzias has retired in California. There, he serves as an adviser and investor with blue-blood
venture capitalist firm New Enterprise Associates, offering his insights into telecommunications and other
technologies. Dressed in a red sweatsuit in his San Francisco home, Penzias shared some of those insights with
BUSINESS WEEK's Andy Reinhardt, while cargo ships plied the bay outside his picture windows.

Q: Why did you leave Bell Labs?
A: I had changed everybody's job except mine. So I decided to change, and right at that point, I began to see all
these little companies doing interesting things out here. The work we did at Bell Labs had set the stage for all this
wonderful stuff. So I came out here, initially with Lucent (LU), and started working with small companies. Now
I'm on my own and working with New Enterprise Associates.

Q: What's your vision of how the communications system is being transformed today?
A: There is going to be intelligence everywhere in the network, but there will be considerably more control at the
edge than there is now.

Q: What is the difference between intelligence and control?
A: Intelligence is what allows a function to be carried out. Control is where the choice is made to use the function.
There are big religious arguments about this. But the trend is undeniable. It's like the Internet--where users have
control--compared to the old phone system, which was completely centralized. This is a growing theme
throughout our whole society, and not just in the communications sector.

Q: Tell me more about decentralization.
A: Back in the industrial age, the image of progress was Pittsburgh, with its huge stone chimneys belching smoke.
Now it's small offices and home offices. People can carry their laptops everywhere, and those are their offices.
The poster child of American prosperity today is somebody with a laptop getting on an airplane. For a telecom
company like Lucent or Bell South (BLS), what that means is that their job is moving from the central telephone
office to the customer premises. They're in the best position to take care of networking stuff in the home anyway.
After all, they make house calls; they're the people who come and make your phone work. Maintaining things like
home networks will become the locus of tomorrow's communications companies. If the local telephone
companies ever become well-managed, they could be really dangerous [laughs].

Q: What will the network of the future look like?
A: There will be copper and there will be fiber, there will be fixed radio and mobile and satellite, and each one will
fill its own niche. On top of these there will be a variety of protocols. No one size fits all. There will be a lot of
complexity, and your machines will attach to whatever is out there.
You will see the emergence of things like
bandwidth-on-demand, where you can share a pipe and get the bandwidth you need. But Internet Protocol [the
software lingua franca of the Net] isn't going to solve every problem. Not all of this stuff is going to be handled by
a single goddamn Internet Protocol network.


Q: Who said it would be?
A: Well, John Chambers [CEO of Cisco Systems (CSCO)] says the telephone is a dinosaur. He's a great man,
but his mentality is that you should get rid of your phone and use your computer instead. Give me a break. The
telephone is convenient, it works, it goes in your pocket. The mistake he's making is to think that the world is
going to be a neater place, that Internet Protocol will do everything. I think it'll be quite the opposite. Things are
getting more diverse.


Come'on FC!!

Q: Can you give me some examples of that?
A: You are going to see other protocols for things like channelized data, where you want your own pipe or you
need more security. And you are going to see a multiplicity of devices, not a blurring.
You don't want to watch
video on your cell phone. Within five years, every new car in the world will have a satellite antenna that lets it
receive 500 radio stations and six to eight hours of storage for saving programs. And think what your life will be
like when a TiVo box [a digital video recorder] will be able to store 3,000 hours of video instead of 30. All of
these different devices will use various kinds of networking technology.

Q: So what is the hottest area you are looking at now?
A: I'd say metropolitan area networking. There are lots of companies making gigabit Ethernet equipment, and on
the other side, outfits like Global Crossing (GBLX) and Qwest (QWST) that have huge data pipes. But people
don't understand that these two worlds don't connect very well today. It's the part of the python where the pig is
stuck. So I'm looking at a portfolio of companies that are taking a fresh look at how to weave together these two
worlds. Companies like Mayan Networks, LuxN, Astral Point, and Quantum Bridge. They're throwing
electronics at the problem, collapsing everything together to improve the connection between local area networks
and the backbone.


Anyone know anything about these companies?

Q: What's the biggest trend you see overall in the computer business?
A: The move from products to services. The only way people are going to be able to make money is on the
service side. The margins in the PC business are gone; there's no value in stuffing boards. Even Michael Dell could
finally work himself out of a job. He makes only $200 off a computer that costs its buyer $20,000 in service and
support over the life of the machine. He has to find a way to grab the other 99% of the value of each machine his
company sells. You have to keep reinventing yourself.

Q: Are there any other technical trends people aren't aware of yet?
A: There is tremendous stuff going on with electronic displays. Right now, display panels cost around $1,000. But
people are figuring out how to make them as thin and flexible as a plastic vegetable bag. Imagine what that will
mean. You will be able to hang them on your walls just like posters. Displays will be so cheap that packages will
have their own displays.

Q: What's the biggest difference that you've noticed between the East and West Coast high tech businesses?
A: There is a tremendous amount of diversity here. But probably the most important difference is in the work
style. People out here are less worried about failure than they are back East. Even the venture capitalists are
different: They use the same words, but they tend to be more conservative in the East. I saw that when I came out
to learn about startups for Lucent. When you are farther away, it's easier to deny what's happening here. But
there is a tremendous amount going on.