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To: Zeev Hed who wrote (34933)11/20/1999 5:48:00 PM
From: richard surckla  Respond to of 93625
 
Suppliers and OEM supply pacts. Is there any room left for RDRAM's production? Is this the reason for the shortage of RDRAM supply? I keep hearing that the demand is there but the RDRAM supply is not.

Date: 11/20 00:54 EST

Disclosing supply pacts is suddenly a big deal

Nov. 19, 1999 (Electronic Buyers News - CMP via COMTEX) -- It has
suddenly become trendy for OEMs and suppliers alike to publicly boast
about long-term supply contracts. IBM appears to have started the trend
last spring, when it announced agreements with Acer, Dell, EMC, and
Nintendo.

But lately, these public disclosures have been very
component-specific, and come at the beginning of a potentially
long-lasting components shortage, particularly in memories. Dataquest
predicts the shortage will kick in early next year and last up to 18
months.

Such forecasts send institutional investors into the "let's
overreact" mode, and put pressure on systems makers to prove they won't
get caught short. The earthquake that hit Taiwan in late September
heightened public concerns. And within these OEMs, supply-chain
managers have been forced to be creative in their sourcing strategies
just in case the forecasts are correct.

That's why Compaq and Gateway teamed with Micron to report to the
world that the two computer makers had signed long-term supply
contracts with the memory-chip manufacturer. In addition, Samsung last
month said it will supply billions of dollars' worth of displays to
Dell in the next few years.

And just last week, Micron archrival Hyundai Electronics revealed
that it was negotiating supply contracts for semiconductors and
flat-panel displays. The deals, with companies including Compaq,
Gateway, and IBM, could be worth up to $50 billion.

Of course, no one has any idea what the actual contracts will be
worth, since there are so many variables to consider over a three- or
five-year period, particularly in such a volatile industry.

For Hyundai, the disclosure of the agreements gives it an opportunity
to say, "We're back," particularly in DRAMs, which were the company's
main cause of distress in the last three years. With LG Semicon being
moved into its fold, and with the market tide finally turning in its
favor, the company finally has something positive to say, and it's
saying it loudly, using its president, Kim Young-hwan, to do the
talking.

Dozens of these contracts are no doubt being drafted throughout the
industry, and have been for years, but without any fanfare.

But now, with supply-chain management the buzzword on Wall Street,
and concerns about the global supply, we'll see these deals made public
on a regular basis. Perhaps they will give us greater insight into the
inner workings of the modern-day supply chain. But I wouldn't bet on it.

-E-mail me with comments and suggestions at msheerin@cmp.com.


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By: Matthew Sheerin, Editor In Chief
Copyright 1999 CMP Media Inc.