To: unclewest who wrote (455 ) 11/24/1999 12:39:00 AM From: Jon Khymn Respond to of 501
Thanks for the tip, but I try to avoid playing in bio-hazard play ground. <g> TGLO & Gooey ---------- Tuesday November 23, 6:01 am Eastern Time Company Press Release SOURCE: theglobe.com theglobe.com and Hypernix Partner in Unique Marketing Campaign; Gooey Provides theglobe.com's Community Members with Real-Time Communication NEW YORK, Nov. 23 /PRNewswire/ -- theglobe.com, the trusted network of Internet communities (Nasdaq: TGLO - news), today announced that Hypernix Technologies, Ltd., the creators of the revolutionary roving Internet platform Gooey, will become a premier partner of theglobe.com. The agreement creates a unique partnership between the two companies which calls for Gooey to become the exclusive dynamic roving chat and multimedia application on theglobe.com's Web site building tool. Additionally, Hypernix will be launching an advertising campaign throughout theglobe.com. ``This partnership offers us an innovative and dynamic way to incorporate advertising into members' pages while providing users with a truly interactive experience,' said Will Margiloff, director, advertising sales, theglobe.com. ``Our ad campaigns are transcending traditional means of capturing members' attention by incorporating a real-time community dynamic along with distinct banner and button ads.' Gooey will provide theglobe.com community members with a downloadable icon, allowing members to build real-time communication into their home pages. Visitors simultaneously browsing the same member site will, for the first time, be able to communicate live with one another within the context of the site -- not locked away in a separate chat room. If members use theglobe.com to maintain a family Web site they can meet others in the family at their site and look at photos (for example) together and chat in real-time while looking at the pictures. Since Gooey is hosted on Hypernix's servers, member sites will not be burdened with hosting the product on their own sites. ``By bringing Gooey to theglobe's member pages, we capture a critical online audience in a unique marketing arrangement,' said Yaron Zilberman, Chief Financial Officer and Chief Marketing Officer of Hypernix. ``The use of Gooey will spread throughout theglobe.com community based on the uniqueness of our product and the viral effect of instant communication.' Hypernix will run original ads throughout theglobe.com's site prompting visitors to download Gooey. Many of the ads will be created exclusively for theglobe.com. In addition, Gooey will sponsor all chat areas on theglobe.com site for the duration of the campaign. About Gooey Gooey, launched by Hypernix in June 1999, is an integrated roving communications and media platform that gives users the power to communicate with others visiting the same sites (via chat and instant message) and receive rich-media broadband content (including streaming video of Bloomberg and Fashion TV and flash animation) with one dynamic product. By integrating Gooey with the surfing experience, Gooey is the first product to instantly create dynamic roving communities (DRC) by connecting like-minded people visiting the same Web pages. Launched with rave reviews, Gooey is available for free atgooey.com . About Hypernix Hypernix is a privately-held company founded in January 1999 with offices in New York City and Tel-Aviv. Globally recognized as a first mover, Hypernix is determined to continue the development of innovate products for the benefit of the online community. In July Hypernix entered in a marketing and equity partnership with CNET. About theglobe.com theglobe.com aggregates users around themes of interest by providing the best in community services. The Company offers a network of email clubs, globeclubs, as well as leading website building tools. theglobe.com is one of the largest independent community Internet services and has been a leader in the industry for over 4 years. theglobe.com network is comprised of theglobe.com community and the leading online game sites' HappyPuppy.com, GamesDomain.com, KidsDomain.com and ConsoleDomain.com.