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Strategies & Market Trends : Cents and Sensibility - Kimberly and Friends' Consortium -- Ignore unavailable to you. Want to Upgrade?


To: Yak-attack who wrote (32484)11/24/1999 9:06:00 AM
From: Mr. Palau  Read Replies (1) | Respond to of 108040
 
Y-A, which online retailers are you looking at going into the holiday season?



To: Yak-attack who wrote (32484)11/24/1999 9:09:00 AM
From: kathyh  Respond to of 108040
 
online holiday shoppers will triple this year according to this article...

Internet Daily


Holiday e-buyers to number 23 million

By Frank Barnako, CBS MarketWatch
Last Update: 4:19 PM ET Nov 23, 1999 Listen to Internet Daily
Internet Daily Europe New!

The number of shoppers using the Web this holiday season is expected to total 23 million, triple the number from last year, according to a panel of 12,000 consumers surveyed by the Boston Consulting Group. "The big-selling items will be those you expect: video games, toys, CDs and books," David Pecaut, a BCG senior vice president, told CBS.MarketWatch.com in an interview Tuesday. "But we're also seeing a lot of interest in fashion, and we think this will be a big year for apparel being given as gifts."

In 1998, 12 percent of Internet users surveyed purchased holiday gifts online. Based on consumers' stated purchase intentions in the survey, BCG projects that 29 percent of online users will make a gift purchase online this holiday season, Pecaut said. This selling season, he said, will create "the year of the coming of age of the mass market online," if e-tailers meet consumers' expectations. "There is a small portion of people (5 percent) who have had terrible experiences: goods never arriving, fraudulent offers and so forth," Pecaut said. "We still see security and trust are issues online, but they are being overcome by people's own trial of e-shopping and the good experiences." While the number of unhappy e-buyers is small, he said it is large enough to be alarming.

Explaining the importance of satisfying customers online, Pecaut said his research shows that a person who has a good experience is likely next time to buy twice as much over the next 12 months. "With so many first-time purchases happening in the next six weeks, it is critical; online retailers deliver a flawless end-to-end purchase experience this season," he said. Listen to Pecaut's interview here.

AOL and Intuit link up on bill payment
America Online (AOL: news, msgs) and Intuit (INTU: news, msgs) are teaming up to offer AOL members bill-payment services over the Internet, the companies said Tuesday. "We believe that this is creating a moment of decision for the large banks. The luxury of wading leisurely into online banking is now disappearing," said James Marks, an analyst at Credit Suisse First Boston. Intuit has control over the scanning side of the service, under which AOL members can have billers send paper bills to an Intuit address for scanning. Full story