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To: TigerPaw who wrote (1004)12/7/1999 2:46:00 PM
From: NY Stew  Respond to of 6516
 
TigerPaw,

It is my belief that the printed TV Guide will evolve into an electronic companion with more exclusive celebrity interviews and other inside Hollywood content.

The new merged company will have platforms in the print, TV and internet platforms. You might conclude that this will go over well
with Madison Avenue. Spend $1.79 and pick up a TV Guide magazine.
The amount of programming promotion and product advertising was a pleasant surprise for my eyes. The cross-platform leverage here should not be underestimated.

Regards
Stew