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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: HG who wrote (87711)	12/16/1999 3:20:00 PM
From: Robert Rose	Respond to of 164684

Amazon lengthens lead in attracting shoppers NEW YORK, Dec 16 (Reuters) - Some 7 million individuals visited Amazon.com Inc.'s (NasdaqNM:AMZN - news) Web site in the week ended Dec. 12, up 15 percent from the previous week, as the No. 1 online retailer stretched its lead over rival shopping sites during the crucial holiday buying season, according to a survey released on Thursday. Media Metrix statistics showed the number of ``unique visitors' to the Amazon Web site last week was double the number in the same week of 1998 and was up from 6.1 million during the week ended Dec. 5. Traffic at the Web site of online auctioneer eBay grew 6 percent last week to 4.7 million visitors; at online toy store eToys Inc. it rose 9 percent to 2.3 million visitors; at cut-price retailer Buy.com it was up 2 percent to 1.9 million visitors. Overall traffic to e-commerce sites increased 2 percent last week compared with the previous week, according to Media Metrix. ``We are seeing a more steady increase in visitors to e-commerce sites as Christmas draws near,' Mary Ann Packo, president and chief operating officer of the Web research company, said in a statement. ``While traffic increased 41 percent last week compared to the week of Thanksgiving, we've only seen marginal growth from last week to this week.' Among other shopping sites listed in the Media Metrix top 10, online music retailer Cdnow.com, online travel site Travelocity.com and toy store Kbkids.com all slipped slightly in terms of traffic last week. Expedia, another online travel site, slipped out of the top 10, while digital greeting card company Egreetings.com joined the list, with 1.1 million visitors. In a separate list measuring the fastest-growing sites of last week, Overstock.com grew 175 percent to 173,000 visitors, Toysmart.com jumped 102 percent to 95,000, and clothing retailer Eddiebauer.com grew 95 percent to 78,000. AltaVista's Shopping.com was the fourth fastest gainer, growing 88 percent to 109,000, lingerie site Victoriasecret.com increased 80 percent to 90,000, and Bestbuy.com gained 74 percent to 94,000, Media Metrix said. Eddie Bauer is a unit of catalog retailer Spiegel Inc. (NasdaqNM:SPGLA - news); AltaVista is a unit of Internet venture investor CMGI Inc. (NasdaqNM:CMGI - news); Victoria's Secret is part of Intimate Brands Inc. (NYSE:IBI - news); Bestbuy.com is part of Best Buy Co. Inc. (NYSE:BBY - news).