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Strategies & Market Trends : Gorilla and King Portfolio Candidates -- Ignore unavailable to you. Want to Upgrade?


To: Mike Buckley who wrote (13047)12/20/1999 1:14:00 AM
From: Dinesh  Read Replies (1) | Respond to of 54805
 
Mike

Thanks for the explanation. I will try relate to this from
what I know about WWW. Basically, it depends.

The first generation websites were just static links.
Yahoo emerged as The Directory and built on it. In today's
marketplace, this will be an absolute failure.

The next generation was a quasi-static page. The page
was updated in the background periodically, giving the
user the perception of a dynamic site. There are millions
of sites like that today, but no name sticks out. These
are not the portals.

Then we got the personalized sites. These are dynamically
generated. In effect we have millions of versions of Yahoo
or GO or what have you. A ground floor requirement for
launching/running a large portal today.

A variant of the Personalized site is the 1-2-1 tailored,
where each page is based not only on what the user has
indicated in his/her preferences, but also on what the
user has gone through in the past. Like the printer to
paper to cartridge case. This is immensely successful in
the commerce world.

(Todays 1-2-1 is relatively simpler. Behavior prediction
is still in a very early phase. This is when you seam
together a character out of the user's clickstream over
minutes, hours, days, weeks. There is a lot of secrecy
involved in these things - for market advantage as well
as privacy-fears backlash.)

But they all are do-able. It requires a great deal of
technological sophistication. But we are not looking for
thousands of such sites. Only a few dozen at best. However,
since it has happened, it must have been possible.

No reason why the model cannot be deployed in the TV
world. It's just bits, and picture that you see on the
screen is just another representation. A hard disk may
store the bits, a printer may print it, a TV may show it.
These are not important for the technology associated
with the *control* bits. The knowledge around manipulating
the control bits on a super-large scale is transferable.

Perhaps Gemstar can co-exist, or even thrive in this
environment. I don't know enough. But the raw IPG looks like
Yahoo! in 1995 and 1996. We know how Yahoo! has fared since
then. Speaking in favor of Gemstar, the knowledge can be
acquired.

From what I have learnt third-hand, some companies (AT&T,
IBM) have a bunch of patents on clicking a moving image
on the tube. Like, that jacket! This can be very
interesting thing. I'd love to hear more about this stuff.

-Dinesh