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Technology Stocks : Altaba Inc. (formerly Yahoo) -- Ignore unavailable to you. Want to Upgrade?


To: eDollar.com who wrote (24897)12/21/1999 3:37:00 PM
From: Ram Seetharaman  Respond to of 27307
 
With news like what is below, who would short YHOO?

Tuesday December 21, 2:05 pm Eastern Time

Study shows surge in Yahoo popularity

PALO ALTO, Calif., Dec 21 (Reuters) - The popular Internet portal Yahoo Inc. (NasdaqNM:YHOO - news) extended its lead over the competition in recent months, according to new market data that shows the service is now five times more popular than its closest rival as an online search site.

WebSideStory, a San Diego company that conducts Internet research, said Yahoo has surged in popularity this fall and now accounts for close to 56 percent of all search engine referrals.

Yahoo's stock surged to a new high Tuesday, gaining 14-9/16 to 384-11/16 in midday trade.

According to the WebSideStory data, Yahoo's nearest competitor in terms of Internet search engines was CMGI Inc's (NasdaqNM:CMGI - news) Alta Vista, which handled 11.18 percent of all online search queries. ExciteAtHome Corp's (NasdaqNM:ATHM - news) came in third, with its excite.com portal handling 9.66 percent of Internet search traffic.

Search traffic is not the only way to measure the success of an Internet portal and most services like Yahoo have strived to offer offer additional services, like shopping. Still, the search numbers are one important indication Yahoo is continuing to extend its lead.