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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: GST who wrote (88615)	12/26/1999 7:47:00 PM
From: Bill Harmond	Read Replies (4) \| Respond to of 164684

Yes, it scales up well. Importantly, there aren't the barriers of time and distance. Retail stores are like expensive, high-maintenance sprinkler heads. Each has limited coverage. You have to add more to cover a larger area, and they require extensive supply lines. In bricks-and mortar a retailer never knows when he has overbuilt until it's too late. Online retailing is essentially a backfill into networked computing and into the established parcel delivery systems that have existed for years. It's very efficient, and changes can be made very easily. That's just physical goods. Wait (probably not long) until Amazon gets into services that don't require the physical layer. Plus there are other margin-enhancing opportunities liked tiered access and advertising.