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( BW)(NY-INEXTV.COM)(AXC) iNEXTV.com Announces Soft Launch of
iSTYLETV.com
Business Editors/Hi-Tech Writers
NEW YORK--(BUSINESS WIRE)--Dec. 30, 1999--iNEXTV.com, the premier global network
of targeted video-based Web sites and a wholly owned subsidiary of Ampex Corporation
(Amex:AXC), today announced the soft launch of its new affiliate iSTYLETV.com.
iSTYLETV produces and netcasts original Internet programming about the lifestyles, passions and
pursuits of affluent web users. Content channels will include Classic Cars and Polo, with Fashion,
Exotic Travel, Wine and Estates joining the line-up early next year.
The soft launch of iSTYLETV also features a preview of iNEXTV's previously announced
innovative technology - improved online video capabilities, with a picture that is clearer, smoother, and
50% larger. iSTYLETV users will be able to view the much-improved video with either broadband
access or typical Internet connections of 56kbps or less.
During the soft launch period, iSTYLETV will continue creating programming and aggregating
content. Additionally, user feedback will be assessed, and further site testing will be conducted.
ISTYLETV will be officially launched after the New Year; launch activities in the coming months will
include an aggressive marketing and public relations outreach, as well as a national advertising
campaign.
"iSTYLETV is the first online, video-driven special interest web site of its kind," said Edward J.
Bramson, chairman, iNEXTV Corporation. "iSTYLETV is delivering a unique Internet experience to
users around the world. Additionally, by combining persuasive content with superior video technology,
we are utilizing the Internet like never before."
iNEXTV Corporation, www.inextv.com, headquartered in New York City, is the premier global
network of targeted video-based websites on the Internet, and a wholly owned subsidiary of Ampex
Corporation (Amex:AXC). iNEXTV produces original Internet video programming in New York,
Los Angeles, Washington, D.C. and Munich, Germany.
The iNEXTV network of affiliates include: Alternative Entertainment Network, www.aentv.com,
Los Angeles, California, one of the largest on-demand streaming video sites about the entertainment
industry; Executive Branch TV, www.exbtv.com, Washington, D.C., producer and netcaster of
original Internet programming regarding the Executive Branch of government; TV onthe WEB,
www.tvontheweb.com, Reston, Virginia, a leading provider of Internet video services; and TV1
Internet Television, www.tv1.de, Munich, Germany, one of Europe's top webcasters. Additionally,
iNEXTV is working with its parent company on the continuing development of enhanced video
technology to be used by iNEXTV and its affiliates.
iNEXTV Corporation is a wholly owned subsidiary of Ampex Corporation. This news release
contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act
of 1995 that involves risks and uncertainties and unforeseen circumstances that could cause actual
results to differ materially from those currently anticipated.
Potential risks and uncertainties include, without limitation, risks and uncertainties affecting Ampex's
implementation of its Internet video strategy, uncertainty as to market acceptance of its new
technology, possible difficulties in developing enhanced versions of its technology, uncertainty as to
whether the technology will result in any financial benefits to the Company and other risks discussed in
Ampex's 1998 Annual Report on Form 10-K and its Quarterly Reports on form 10-Q for fiscal
1999, filed with the SEC.
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CONTACT: iNEXTV Corporation, Washington
Kelley Gannon, 703/262-8706
or
BSMG Worldwide
Laura Novak, 212/445-8231 |
