To: Pravin Kamdar who wrote (85160 ) 1/5/2000 1:14:00 PM From: Goutam Read Replies (1) | Respond to
Pravin,electronicnews.com ______________Here is the main section pertained to AMD: Meanwhile, AMD seems to have found new legs. Once described with adjectives like "beleaguered", the company is suddenly on the move, adding manufacturing capacity, and improving its products in a last-ditch attempt to shake the perception that it is anything but a dependable supplier. But now the battle has widened. AMD has launched its assault on Intel's Pentium III product line with the Athlon microprocessor while maintaining pressure on Intel in lower end spaces with its various flavors of K6. "AMD is in really good shape in terms of product design. Its conversion to 0.18-micron technology is going well by all accounts," Brookwood said. "It certainly has the ability to compete with Intel at the middle and high levels of the market but they really need to establish a beachhead with enterprise andbusiness-type systems. It needs to overcome the perception that it is just a consumer brand." McCarron predicted that AMD will win at least a few designs for corporate systems. And from the OEM's perspective, it's really convenient to have AMD around to get better pricing from Intel. But without significant sales and design wins, AMD is not a threat to Intel." In 2000, every Athlon shipped will be fabbed on 0.18-micron processes. Those Athlon microprocessors produced at Fab 25 in Austin will have aluminum interconnects and those from Fab 30 in Dresden, Germany, will have copper interconnects. Clock speeds are expected to hit 800MHz during the first quarter.
