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Politics : Formerly About Advanced Micro Devices -- Ignore unavailable to you. Want to Upgrade?

To: niceguy767 who wrote (85172)1/5/2000 1:56:00 PM
From: Burt Masnick  Read Replies (1) | Respond to of 1584047
 
There is a rule of thumb accepted nowadays in retail that an unusually good experience typically generates 1 positive word of mouth references but an unusually bad experience typically generates in excess of 10 word of mouth references. Presumably based on focus group interview data. If anything like this is true, a spate of negative consumer experiences is a corporate nightmare. It's like paying for your competitor's advertising program.


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