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To: DiViT who wrote (48148)1/11/2000 7:36:00 PM
From: BillyG  Respond to of 50808
 
National spins designs for Internet set-tops, DVD players
eetimes.com

By Margaret Quan
EE Times
(01/11/00, 3:50 p.m. EST)

SANTA CLARA, Calif. — National Semiconductor Corp. will provide
reference platforms for an Internet DVD player and Internet set-top
box that will allow OEMs to reduce development costs and
time-to-market, the company said.

National's reference designs are based on the Pantera "back-end"
DVD-on-a-chip from National's Mediamatics subsidiary and on Internet
appliance software from Planetweb Inc. (Mountain View, Calif.).
Products based on the designs are expected to appear this quarter,
National officials said.

The Pantera device integrates a 32-bit RISC processor, video/graphics
processor, MPEG video decoder and NTSC/PAL encoder. The reference
designs also use a 56-k v.90 internal modem for an Internet
connection, 3 Mbytes of flash memory and Planetweb software, which
provides Internet browsing, e-mail and the option to customize
entertainment.


The iDVD reference platform uses a small-footprint Nucleus operating
system from ATI Technologies Inc. (Thornhill, Ontario) and specifies a
wireless infrared keyboard with integrated mouse and optional
six-channel audio capability. National said its iDVD platform is
compatible with both PAL and NTSC viewing standards and with all
DVD specifications, as well as with Compact Disc Digital Audio (CDDA),
Video CD and China's emerging SuperVCD format.


National is already working with Internet service providers (ISPs) that
plan to introduce subsidized iDVD players in early 2000. In addition,
manufacturers Raite (Taiwan), Lucus Origin (Singapore), Aiwa Co. Ltd
(Tokyo) and TCL of China are producing the players and expect to
ship them for retail sale in the second quarter.


An iDVD player based on the design will let consumers take advantage
of embedded content and features already available on DVD feature
films, including behind-the-scenes commentary from actors and
directors, access to movie scripts and storyboards, links to a film's or
studio's Web site, and the ability to view multiple camera angles,
screen shots and endings. The iDVD also delivers personalized
entertainment content to users.

Assuming the iDVD player isn't part of an ISP's subsidized model,
National estimates the boxes will be priced from $199 to $249 for
nonbrand name products and $299 to $349 for brand-name players.

Net-top boxes based on National's reference platform will provide
Internet access, browsing and e-mail through a television. They will
be given away by ISPs to lure subscribers to their service, National
said.

The reference design for the Net-top box uses a derivative of the
Pantera chip with the DVD/MPEG functionality disabled and 2 Mbytes
of flash memory. National has not announced any relationships with
ISPs for the Net-top box.

Providing a reference design for an Internet-enabled DVD fits well into
National's strategy to provide Internet appliances, said Pier DelFrate,
vice president of marketing for Mediamatics (Fremont, Calif.). While
the company's DVD business is small now, he said, National made
great strides in the last year to develop relationships with
consumer-electronics companies in this area and believes combining
Internet access with DVD will accelerate consumer acceptance of
DVD.

Yamaha shipped the first Pantera-based product in 1999 and National
worked with several companies demonstrating DVD models on the floor
of the Consumer Electronics Show in Las Vegas last week.

About 4 million DVD players were sold last year, according to the
Consumer Electronics Association. Cahner's In-Stat Group
(Scottsdale, Ariz.) expects DVD player shipments to double in 2000.