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Biotech / Medical : Medtronic (MDT) -- Ignore unavailable to you. Want to Upgrade?


To: Dennis who wrote (425)1/16/2000 11:35:00 AM
From: Mike  Read Replies (1) | Respond to of 687
 
This is only the beginning for the S670. This stent is not fully available as it is being slowly rolled out. It is only in a very small number of accounts. To get to this level of market share with limited release would tell me they are on a roll. I would have to think to get to a market share of 16% that the share in the accounts where the stent is released would be at or over 50%.

The only mistake this report made was not stating that MDT will take market share from GDT. As we move forward the company to be hit the hardest is BSX. But GDT will take a hit also. Just my conjecture but buy the stock before everyone else figures this out.

Best of luck,
Mike

MD DataDirect Reports Medtronic Gains Coronary Stent Market Share with New S670 Stent

Web-Based Data Service Tracks More Than 6,000 Medical Products

MENLO PARK, Calif., Jan. 14 /PRNewswire/ -- MD DataDirect, a leading Internet provider of comprehensive real-time medical product usage information, today announced that the new S670 stent manufactured by Medtronic (NYSE: MDT) emerged as the second most used stent at 17 high-volume U.S. cardiovascular treatment centers during the fourth quarter of 1999. Since its introduction mid-quarter, the S670 has captured 16 percent of the usage share at these reporting hospitals.

Medtronic's gain in market share negatively impacted other medical device manufacturers including Boston Scientific. Despite the increasing appeal of the S670, Guidant maintained its apparent dominant market position with the Multi-Link Duet stent, which represented 53 percent of the stent market among these leading cardiovascular treatment centers. The new Guidant Tristar stent was introduced too late to materially impact this market segment.

While not intended to be representative of the entire market, the product usage data that is reported to MD DataDirect is considered a bellwether indicator of trends in the cardiology marketplace because of the quality of the reporting sources. To-date, over 400 high-volume cardiology specialists who are considered to be thought-leaders in their field, have signed on as exclusive sources of data.

"The clinical usage patterns obtained and assembled by MD DataDirect on over 6,000 cardiovascular products provide important insight into developing trends in the marketplace," commented Doug Murphy-Chutorian, M.D., Chairman of MD DataDirect. "Such market intelligence is not readily available from retrospective product purchase data typically reported. We are very excited about the quality and utility of our proprietary market data and are confident that this market intelligence will be valuable to practicing physicians, providers, manufactures, investors and other interested parties."

MD DataDirect, located in Menlo Park, California, is a web-based service provider of real-time medical product usage data and e-commerce services. The company gathers, compiles and reports comprehensive medical device usage patterns from top U.S. medical centers. MD DataDirect also provides qualitative surveys and interviews with a broad range of clinical users. Subscribers also have one-on-one opportunities to query top physicians regarding their product usage opinions through MD DirectLine, a feature on the MD DataDirect Web site. Additional information is available at mddatadirect.com.

MD DataDirect receives no advertisements from any of the manufacturers or suppliers of the products or services identified in this press release. Readers are advised that this press release is issued solely for information purposes and is not to be construed as an offer to sell or the solicitation of an offer to buy. The data and analysis included herein are based on sources believed to be reliable and in good faith but no representation or warranty, expressed or implied, is made as to their accuracy, completeness or correctness. Any opinions expressed in any report are statements of judgment as of the date of publication and are subject to change without further notice, and may not necessarily be reprinted in future publications or elsewhere. Neither MD DataDirect nor any of its officers, directors, partners or employees/consultants accept any liability whatsoever for any direct or consequential loss arising from any use of this press release or its contents.



To: Dennis who wrote (425)1/17/2000 11:07:00 PM
From: Mike  Read Replies (1) | Respond to of 687
 
One other article from the St Paul Pioneer press. Quite a nice overview on what the market is doing for congestive heart failure. This is a future and will not be released for over a year. It could take longer. But interesting to see what all the companies are working on.

Good luck,
Mike

A Race for Life

The push is on to develop medical technology

Medical device makers are pushing through technology designed to

Some 5 million Americans suffer from chronic heart failure, and
thousands more are diagnosed with the often-fatal condition each year.
The push is on to develop medical technology to treat what threatens to
become an epidemic.

The first Medtronic product expected to be approved by U.S.
regulators for treatment of chronic heart failure is the pacemaker-like
InSync.

Guidant is on track to get U.S. approval first for its Contak CD, which
incorporates both a pacemaker and defibrillator.

KAREN PADLEY STAFF WRITER

For years, Twin Cities medical device makers have concentrated on
pacemakers and defibrillators, which, respectively, treat heart beats that
are too slow and too fast.

Now, they are taking on a problem that affects even more people --
chronic heart failure.

Medtronic, Guidant and St. Jude Medical Inc. are working on ways to
help the 5 million Americans with the often-fatal condition by extending
their existing technologies.

It's a neck-and-neck race, with an uncertain outcome. Much will
depend on clinical trials now under way, which should show which
patients would benefit most from the devices.

Analysts say the potential demand probably will be bigger than the $1.4
billion spent on defibrillators and perhaps the $2.6 billion spent on
pacemakers last year.

``Heart failure's a $1 billion market now, and it's growing 20 percent to
30 percent a year,' estimated Jan David Wald, an analyst with George
K. Baum & Co.

Heart failure occurs when the heart's pumping ability is impaired, often
as a result of high blood pressure, obesity, diabetes, a heart attack or
coronary artery disease. Symptoms include shortness of breath, fatigue,
swelled ankles and angina.

The older you are, the more likely you are to have it. About 10 percent
of those older than age 70 have been diagnosed with heart failure
compared with 5 percent of those ages 60 to 69.

Pair that with the aging of the baby boom generation and the result is
often called an epidemic by health care officials. A total of 700,000
new cases were diagnosed in 1994, up from 400,000 in 1988. Half of
those with heart failure die within five years.

``It's the only cardiac disease that is increasing in prevalence today,'
said Dr. Jay Cohn, a University of Minnesota professor and founding
president of the Heart Failure Society of America. ``The others have all
yielded to recognition and early treatment.'

As a result, the demand for new treatments is increasing. Drugs,
including blood pressure drugs such as ACE inhibitors and
beta-blockers, are now most commonly used to treat heart failure. Side
effects can sometimes be a problem, though, and patients may not
always take their medicine the way they are supposed to.

The drugs also don't have much impact on heart rhythm problems that
can develop. In a normal heart, both of the heart's lower chambers, or
ventricles, are supposed to contract at the same time. In patients who
suffer heart failure, however, the right ventricle will beat first followed
by the left ventricle. The resulting ``hula'-like motion is very inefficient.

Enter Medtronic, Guidant and St. Jude Medical. All are testing
pacemaker-like devices they hope can resynchronize the heart's lower
chambers and improve the quality of life for heart failure patients.

Medtronic, with fiscal 1999 revenues of $4.1 billion, is No. 1 in both
pacemakers and defibrillators. It's followed by Indianapolis-based
Guidant, which had 1998 revenues of $1.9 billion, and St. Jude
Medical, with 1998 revenues of $1.0 billion.

Medtronic and Guidant already have devices on sale in Europe. St.
Jude hopes to join them in the first quarter of this year. All have U.S.
clinical trials under way and could reach the market as early as 2001.

To treat heart failure, the companies have developed three new types of
products. There's the device itself, which senses when
resynchronization is needed. There's also a lead or wire that delivers an
electrical jolt to the surface of the heart's left ventricle. It must be
threaded through the heart's right side and into a coronary vein that
leads, often tortuously, to the surface of the heart's left side. Various
tools also had to be developed that allow doctors to quickly and
accurately place the lead in the coronary vein.

The similarities end there, however. The first Medtronic product
expected to be approved by U.S. regulators is the pacemaker-like
InSync. The Fridley-based company plans to add a defibrillator with its
InSync ICD and is developing an implantable heart monitor for heart
failure patients called the Chronicle.

Guidant is on track to get U.S. approval first for its Contak CD, which
incorporates both a pacemaker and defibrillator. The company, which
owns Arden Hills-based Cardiac Pacemakers, notes that heart failure
patients have a much greater risk of dying from sudden cardiac death,
which can be treated with a defibrillator, than the general population.
The company also sells the pacemaker-like Contak TR in Europe.

For its part, St. Jude Medical is working on the Frontier, which would
treat both heart failure and atrial fibrillation. In atrial fibrillation, the
heart's upper chamber quivers instead of pumping, increasing the
likelihood of stroke-causing blood clots. About 25 percent of all heart
failure patients also have atrial fibrillation.

St. Jude also is exploring a system that stimulates only the left side of
the heart.

Analysts said Medtronic and Guidant appear to be neck and neck in
Europe. However, they cautioned that it's probably too soon to tell
who the eventual winner will be. The market also is so big that there
may be room for all three, analysts said.

``It doesn't matter who's first to market,' said Tim Nelson, an analyst
with John G. Kinnard & Co. ``The question is market development and
who will be able to reach the heart doctors with a portfolio of
products.'

Analysts expect the devices to have healthy margins because of the
technological advances that were necessary. They estimate those with
only a pacemaker may run roughly $5,000 to $10,000 apiece, while
those with a pacemaker and defibrillator could be about $15,000 to
$20,000.

The market is expected to build slowly, however, because heart failure
patients are often seen by general practitioners and internists who don't
always take advantage of the latest technology. While initial trial results
show patients' quality of life improves noticeably, the companies are
planning large clinical trials involving thousands of patients to measure
patient mortality and to boost market acceptance.

``You need market development trials for these things to really grab
hold of the market and go,' said Sanjiv Arora, a Dain Rauscher
Wessels analyst.

He added that heart failure devices probably will be adopted faster than
defibrillators, which required an entire decade, because the devices will
be used with drugs instead of replacing them.

Heart failure specialists are hoping to raise awareness of the problem
among doctors and the public alike in the coming months. They say
some heart failure patients may incorrectly consider their diagnosis a
``death knell' and fail to seek treatment as a result.

``The underlying disease can be treated effectively and these people
can live a normal life,' said Cohn, of the University of Minnesota,
adding that early diagnosis and treatment is important.

He noted the Heart Failure Society of America, which is based in
Minneapolis, plans a major national public relations campaign next
month during Valentine's Day week. Those involved are expected to
include TV celebrities Willard Scott and Larry King.

Cohn said the growing incidence of heart failure is an expensive burden
for the nation's health care system. It's a leading cause of hospitalization
among Medicare recipients.

``We spent about $38 billion a year to take care of heart failure
patients, or about 15 percent of the total healthcare budget,' he said.
``It's costing society a tremendous burden.'

As a result, analysts predict heart failure will provide plenty of
opportunities for medical device makers as the 21st century begins.