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Technology Stocks : BroadVision (BVSN) -- Ignore unavailable to you. Want to Upgrade?

To: David R. Doerr who wrote (2608)	1/18/2000 10:09:00 PM
From: biznotech	Read Replies (1) \| Respond to of 3773

BVSN, VIGN: Difference of appeal The following is an excerpt from the Crossroads 2000 A-List Award Brief for BVSN. Based on customer due diligence. Doing same for VIGN on its board. "BroadVision customers are Fortune 500 companies and midsized businesses who have moved high-stakes business onto the Web. Focused on success, they are committed to maintaining physical-world standards of reliability in cyberspace and have prioritized proven performance and enterprise integration in their selection of an e-commerce platform. Companies have used BroadVision One-To-One to implement significant e-commerce sites in relatively short order. IT departments launching a robust Web storefront appreciate the one-stop shopping convenience of One-To-One's broad functionality, ease of development and integration, and BroadVision's portfolio of implementation partners. Whether blazing new trails in a dot-com venture or extending a preexisting global business, BroadVision customers credit elapsed-time savings to the new configurable applications for e-commerce. Although heavy lifting is still involved, BroadVision One-To-One Enterprise 4.0 marks a step change in the product's evolution. Developers have spent less time coding to create an application and more time configuring standard functions. BroadVision customers have successfully implemented e-commerce as part of the business process. Each customer has integrated BroadVision One-To-One with several applications, including the usual line-of-business systems (e.g., order management and fulfillment and general ledger) and some sophisticated analytical tools for customer segmentation. In an Internet market where it sometimes seems that too many of the vendors are inexperienced and too many of the products are half-baked, BroadVision's veteran status is reassuring to business management. IT management appreciates BroadVision's strong stable of partners when it comes to implementing an e-commerce program within the market window of opportunity. BroadVision's implementation partners are a major part of the appeal of its products. Customers typically insert BroadVision as a focal point in complex implementations involving e-commerce transactions, back-office systems, content management, and knowledge management applications. They have successfully relied on BroadVision?s partners to assist with project staffing, coordination, and deployment. The personalization tools in BroadVision's product are robust and comprehensive but can be overwhelming. Customers stress the importance of developer training. BroadVision customers recommend active collaboration between marketing and IT. If in doubt, retain outside consulting services. Developers praise BroadVision for well-organized and well-documented interfaces. As a practical matter, customers note that the degree of difficulty depends largely on what lies on the other side? Customers urge prospective implementers not to overlook the benefit of integrating BroadVision with third-party tools for customer analysis and segmentation. This is especially important for industrial corporations who traditionally reach end customers through distribution channels, and for those for whom the Web storefront is the first foray into consumer marketing." --//-- The Crossroads A-List Awards identify the best newly proven technology for enterprise computing, based on two-fold due diligence (businesspeople's priorities and IT's experience). www.crossroads-osa.com