To: MikeM54321 who wrote (6254 ) 1/13/2000 10:28:00 AM From: Dr. Peter E. Pflaum Respond to of 12823
Also on aol All Boiled down on CONVERGENCE AOL: the super market of the world What does AOL Time Warner ( and Wal-Mart, & some Computer terminal company and cable modem or broadband connection ) mean for the future of global society ? What is the image they pursue ? wiredbrain.com CONVERGENCE: Interactive television, combining audio telephone, video conference and cable or satellite TV, video on demand, all designed to advertise and sell on the spot all kinds of good and services. What is called "entertainment" on television is different from plays, or movies or theme parks or games or sports because the role of "content" is only to attract an audience so they can be sold something. The job of television is sales - not news or information or entertainment which are only provided so people watch and can be sold something. The role of AOL / Time Warner will be not only to sell others goods but direct sales. Their dream is the click and buy advantages of two way communications. In the process cable or other broadband can replace a good share of long distance voice, video rentals, VPN virtual private networks, if and only if, the broadband connections really works then personal computers become network devices or wiredbrain.com a multipurpose communications and entertainment console. AOL Time Warner believe that whatever the method for the broadband connections they will control the content. The contact rates - for cable, telephone, Internet and video on demand provide cash flows that support the capital for improved networks and on-line sales provide the profits. It's not only that you can buy your tooth paste from the commercial ( click here to add it to your Wal-mart order ) but you might get free samples for filling out forms. You can add with a click to your grocery list. People really will buy travel deals, change banks or brokers, buy records after getting MP3 samples, select household gadgets, buy gifts, use auctions, even pick appliances and cars. They will seek better mortgage and insurance rates, look for a new house, and a thousand other products and services. wiredbrain.com Disintermediation means becoming the middle person between the buyer and seller. On-line systems such as Amazon.com means direct sales take on a whole new meaning. I would look for a Amazon Wal-mart connection if not merger. AOL can do what Sears did. The Sears brands were produced by OEM ( original equipment manufactures ) with Sears keeping a very tight control of quality and margins. Many of their providers became dependents. B2B means the intermediary can arrange shipments from the provider to the buyer and become the super market of the world. nano computers quantum optical network switching electronics high bandwidth photonics diode switches molecular transistors molecular logic gates Quantum Cascade Laser wiredbrain.com