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Non-Tech : Helen of Troy Ltd (HELE) -- Ignore unavailable to you. Want to Upgrade?

To: Chris Nevil who wrote (260)1/15/2000 1:33:00 PM
From: Rambi  Respond to of 295
 
Hmm-- I don't know anything about marketing. I just assumed that if Sunbeam were already on the shelves, and selling, that the buyers would just buy from HELE now. Is that not the way it works? I have to go to Walmart later, I'll look and see what kind of presence Sunbeam has.



To: Chris Nevil who wrote (260)1/15/2000 2:58:00 PM
From: big guy  Respond to of 295
 
<The news about the quiet dryer is less "sexy" but I wonder if it isn't more significant!>

The way I look at it is if you can buy a quiet one why would anybody buy a noisy one? And if you own patents on the technology it would seem you would own a big chunk of the market unless someone else was willing to pay up to use your design. I like the Sunbeam deal but if marketed right this blow dryer could be the bigger of the news.

Big Guy


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