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Strategies & Market Trends : Piffer OT - And Other Assorted Nuts -- Ignore unavailable to you. Want to Upgrade?

To: Poet who wrote (14529)	1/15/2000 1:44:00 PM
From: JWC	Read Replies (2) \| Respond to of 63513

Here is another one: Coca Cola Superbowl MusicCard (posted on various Coca Cola threads: symbol KO) Click here...and look at upper right corner on this website mymusiccard.com This card is part of Coke's new advertising campaign to start Monday. The Super Bowl MusicCard is going to be distributed in Atlanta at the Superbowl and at other various locations including Foot Locker, AMF Bowling Alleys, Circle K stores and AMC Theaters. This promotional Card is given away and entitles the card holder to go to the MyMusicCard music site and purchase any 3 cd's for $10.99. If card holder decides to purchase a 20 unit music card, Coca Cola gets 50% of the $10 twenty unit card. The other 50% goes to the cd company site. The cd company site is owned by a small company called tsig at tsig.com On the back of the Coca Cola Suberbowl MusicCard are discounts for the stores where the card is being distributed. The "card" is a simple concept to direct traffic to a web site without high advertising costs. The small company tsig rather than spend huge dollars to brand itself like Amazon, for example, piggy backs off of the brand name of established companies and charities. To better understand how this marketing concept works, please listen to this interview at otcinternetstocks.com or read the transcript at jps.net Because MyMusicCard doesn't have to pay high advertising costs, this website has some of the most competitive pricing on the 'net'. Almost all cd's are no more than $10.99 with a musiccard purchase. Even when factoring in the cost of the card, cd's prices are still considerably less than cdnow and amazon. Check out the Coca Cola Card, buy a MyMusicCard, and while you're at it, some cd's. Thanks for your time and attention