Monster.com Suits Up for Super BowlXXXIV With New Dell Servers
January 18, 2000 09:00 AM
ROUND ROCK, Texas--(BUSINESS WIRE)--Jan. 18, 2000--Dell Computer Corporation DELL scored its largest single online sale of servers -- a $455,000 lineup of Dell PowerEdge servers -- in a recent Premier Pages(sm) transaction with Monster.com.
This "monster" online server transaction was one of several PowerEdge server and PowerVault storage purchases Dell has received from Monster.com in recent months as the leading global careers Web site prepares for an expected sharp increase in Internet traffic resulting from five 30-second commercials scheduled to appear during the January 2000 Super Bowl television broadcast.
Monster.com, powered by Dell servers, claims to have earned the distinction of being the only "dot-com" company advertising during last year's Super Bowl that did not crash from added traffic. Extending its leadership as a Web-enabled business, Monster.com ordered the servers for this year via its Dell Premier Pages Web site.
"Due to the complexity of servers, ordering them over the Internet can be intimidating," says Patrick Vogt, director of online business development at Dell. "Many customers routinely purchase millions of dollars worth of desktops via their Premier Pages service, but a server order of this size is a first. It won't be the last."
"Dell's commitment to the Internet as a powerful tool for information exchange and commerce has led the way for companies like Monster.com," said Jeff Taylor, CEO of Monster.com. "Being an Internet company ourselves, we were thrilled to be able to place the server order over our Premier Pages site. Dell has delivered the goods, for the second year in a row."
Dell Premier Pages are customized, password-protected Web sites that Dell creates for business and institutional customers. More than 35,000 customer-specific Premier Pages are currently hosted through Dell's Web site.
Monster.com purchased 22 Dell PowerEdge servers last year to support Internet traffic resulting from its "When I Grow Up" campaign during the January 1999 Super Bowl. In the 24-hour period beginning Super Bowl Sunday and ending on Monday, Feb. 1, 1999, Monster.com enjoyed a 450 percent increase in job searches. Traffic to Monster.com has since increased from 4.7 million unique visits per month prior to last year's Super Bowl to 9.7 million unique visits per month in August.
A case study on the solutions Dell has provided for Monster.com can be found on Dell's Web site at dell.com.
About Monster.com
Monster.com, headquartered in Maynard, Mass., is the leading global careers Web site with 9.7 million unique visits per month. Monster.com connects the most progressive companies with the most qualified career-minded individuals, offering innovative technology and superior services that give them more control over the recruiting process. The Monster.com global network consists of local content and language sites in the United States, United Kingdom, Australia, Canada, the Netherlands, Belgium, New Zealand, Singapore and France. More information about Monster.com is available at www.monster.com or by calling 800/MONSTER. Monster.com is the flagship brand of the Interactive Division of TMP Worldwide Inc. TMPW .
About TMP Worldwide
Founded in 1967, TMP Worldwide Inc., now with more than 6,400 employees in 25 countries, is the online recruitment leader, the world's largest recruitment advertising agency network, and one of the world's largest search and selection agencies. TMP Worldwide Inc., headquartered in New York, is also the world's largest yellow page advertising agency and a provider of direct marketing services. The company's clients include more than 90 of the Fortune 100 and more than 450 of the Fortune 500 companies.
About Dell Computer Corporation
Ranked No. 78 among the Fortune 500 companies and No. 210 in the Fortune Global 500, Dell Computer Corporation is the world's leading direct computer systems company, based on revenues of $23.6 billion for the past four quarters. Dell designs, manufactures and customizes products and services to customer requirements and offers an extensive selection of software and peripherals. Information on Dell and its products can be obtained through its toll-free number 800/388-8542 or by accessing the Dell World Wide Web site at www.dell.com.
Dell and PowerEdge are registered trademarks and Premier Pages is a registered service mark of Dell Computer Corporation.
Fortune 500 is a registered trademark of Time Inc.
Dell disclaims any proprietary interest in the marks and names of others.
CONTACT: Dell Computer Corporation, Round Rock Media Contacts: Sarah Lavender, 512/728-0885 sarah_lavender@dell.com or Andy North, 512/723-7278 Andy_north@dell.com or Investor Contacts: Don Collis, 512/728-8671 don_collis@dell.com or Robert Williams, 512/728-7570 robert_williams@dell.com
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