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Strategies & Market Trends : Gorilla and King Portfolio Candidates -- Ignore unavailable to you. Want to Upgrade?


To: John Stichnoth who wrote (15706)1/20/2000 3:59:00 AM
From: FLSTF97  Respond to of 54805
 
On the Cree Thread I posted links two of which reference a market study which said that the blue led market today is worth $200 million but grows to $400 in 2001 and $3 bil by 2006. I haven't read the report itself (cost $3K+ and I rather put the money into a company than the report), but I assume they based those projections on some metric. Of course I wouldn't take those numbers as givens either, but since the applications include general lighting, and data storage, it appears that mass markets are present for the LED part of the business. In the general lighting market their product is a continuous innovation (different aesthetic, or power savings). In the storage application I'm torn about the classification. The blue lasers (from CREE and Competitors) is discontinuous in that they offer the first practical solid state laser which can be implemented into say a CD drive. On the other hand it appears to be continuous in that the mechanism for achieving storage is the same, just the spot size can be smaller.

What I think is important is that blue leds are only a small part of the potential market for CREE. They released last year some of the first devices intended for PCS stations. These in my mind are truly enabling and hopefully will be swept up into the entire wireless adoption frenzy. What I find enabling is that one of these SiC device supplants multiple Silicon based devices, probably obviates cooling subsystems, and potentially allows shrinking the base station size.

However, I agree with those that posted that CREE is not yet into a (meaningful?)tornado. Also it is hard to state that they have crossed the chasm, because I see enough differences in markets to think that multiple chasms exist. Or perhaps it can be better visualized as hopping across several ice flows.

I think it bears close observance especially if you invest early. And of course as the manual states: watch out for the bad news! I would add that at this stage it is more valuable to watch the competitors than CREE.

Fatboy



To: John Stichnoth who wrote (15706)1/20/2000 10:46:00 AM
From: mtnlady  Read Replies (1) | Respond to of 54805
 
"ultimate size of the market they are attacking" .. excellent point John. I find it so exciting that CREE has a market cap of 2.9B and they've only sold some green and blue LED's! Wow! And they took over that market in a year!! Can you imagine what is going to happen when SiC hits the power switch/chip market? And what about the thousand of other uses that haven't even been dreamed up yet!! YES (!!) Biggest smile imaginable... visions of tornado after tornado rumbling across the 'tundra'.. Couldn't resist my own metaphor :-) 'Shiny' pebble indeed. Probably what Sutter thought when he fished that gold nugget out of the stream and realized that there were a few more of these back up in the hills.. <g!>