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To: dbblg who wrote (92208)1/26/2000 2:18:00 AM
From: dbblg  Read Replies (3) | Respond to of 164684
 
OT ad bartering, from WSJ:

interactive.wsj.com

Specifically, the accounting rule makers
said companies can continue to book
revenue they receive from bartered
advertising, with one big caveat. The
FASB panel, the emerging issues task
force, says companies can only include
revenue from advertising barter
transactions so long as they have a
history of receiving cash for "similar
advertising transactions," and those
deals didn't take place more than six
months prior to when the barter actually
occurred, says Tim Lucas, a research
director at the FASB.