To: Mozingo who wrote (33 ) 1/27/2000 8:47:00 PM From: Goalie Read Replies (1) | Respond to of 54
FEDORA INDUSTRIES INC. (airbomb.com) News Release Canadian Venture Exchange (CDNX) Symbol: FED-V January 27, 2000 Toll-free: 1-800-639-0544 Fax: 1-604-689-1722 Email: airbomb@senategroup.com Website: www.airbomb.com www.sunbomb.com Airbomb.com Signs Elite Riding Talents 'Dangerous Dan' Cowan and Jeremy Von Schoonhoven Fedora Industries Inc. (the "Company") (CDNX: FED-V) announced today that Airbomb.com has reached an agreement to sponsor U.S. Junior trials cycling champion Jeremy Von Schoonhoven of Williams Oregon and Extreme trick rider Dan Cowan of North Vancouver, B.C. Jeremy is 17 and already regarded as one of the top North American multi-discipline riders competing in over 75 events annually. Recently he placed third at the US national '99 Invert' event in Anaheim, California netting an interview with FOX television. Coming off the heels of a '99 State championship in trials, a top 10 national ranking in Cyclocross and a top 20 in US national XC (cross-country), Jeremy is poised to provide airbomb.com substantial 'podium presence' in 2000. 'Dangerous Dan' Cowan is an internationally recognized 'extreme rider' who has been featured in over 20 videos. As well as organizing and running the demonstration team 'Flow Riders', Dan is a group leader for the Shore Riders mountain bike club in North Vancouver, which was started by world champion Alison Sydor and Canadian pro rider Lesley Tomlinson. Dan is one of the best-known personalities in the world of extreme sports/cycling and sponsoring him will provide tremendous exposure to the airbomb.com name. About Fedora Industries Inc. Fedora Industries Inc. has acquired 100% of Sportslink Direct Marketing Ltd. (also known as "Airbomb.com"). Fedora expects to change its name to "Airbomb.com Marketing Ltd." after the Company's shareholder meeting scheduled for February 16, 2000. Also at the meeting Fedora expects shareholder approval to re-domicile the Company to Delaware. About Airbomb.com. Airbomb.com is an Internet retailer (www.airbomb.com) of sporting goods, primarily bicycles and related parts and accessories. The Company markets products acquired from a variety of suppliers at discount prices. The Company also distributes its own "airbomb" line of products, which are products acquired at a significant discount from established manufacturers and labeled with the company's "airbomb" private label. The Company is also gaining market acceptance with current co-branded products. The retail market in the United States for bicycles and related parts and accessories is approximately US $5.4 billion, and globally is US $25 billion. The Company has launched a second website, 'www.sunbomb.com' where it markets over 35 top brands of sunglasses comprising between 400 and 500 models at extremely competitive prices while offering comprehensive selection and prompt shipping. The size of the premium sunglass market is over US $1.5 billion. On behalf of the Board of Directors "David Houston" David Houston President The Canadian Venture Exchange has not approved or disapproved of this news release.