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Technology Stocks : The New Qualcomm - a S&P500 company -- Ignore unavailable to you. Want to Upgrade?


To: Webster who wrote (6478)2/14/2000 1:30:00 PM
From: Eric Martin  Read Replies (1) | Respond to of 13582
 
Using SnapTrack as a service, QCOM could charge advertisers a fee for a location related broadcast and charge a lower fee for a location related yellow pages listing, perhaps in a joint venture with a company like Yellow Book. They could give the service away with no charge to the carrier.



To: Webster who wrote (6478)2/14/2000 2:22:00 PM
From: q_long  Respond to of 13582
 
The carrier and consumer will ultimately determine the demand. The targeted advertising would be a source of revenue for carriers and if consumers choose the advertising they might get a break on airtime. 2 bucks on might be insignificant looking at possible l/t savings. Other manufacturers are asking the 911/ location requirement be moved out, they apparently cannot comply in time. This would give Q ASIC's a huge advantage and differentiation.

Seems like yet another way to keep ASIC's ahead on the innovation curve. Has QCOM ever disappointed any of us strategically in the long term?