To: Ron Dior who wrote (19798 ) 2/22/2000 5:16:00 PM From: Ron Dior Respond to of 29970
A little more on the news today.Excite At Home, Dow Jones Form Small-Business Venture Redwood City, California, Feb. 22 (Bloomberg) -- Excite At Home Corp. is spinning off its Work.com site to create a company with Dow Jones & Co. that provides news and information to small businesses, with an initial public offering planned for this year. The joint venture will keep the Work.com name and combine news from Dow Jones's Web site, dowjones.com, and information and tools from Excite At Home's online service geared to small and medium-sized businesses. Work.com was started in September. The companies are targeting businesses with fewer than 500 employees. Dow Jones wants to boost its Internet revenue, while Excite wants to attract more users to its business-to-business portal. The market for online business information is projected to reach $11 billion worldwide by 2004. ``The quality of content will attract the largest possible audience,' Excite At Home Chief Executive George Bell said. Excite At Home and New York-based Dow Jones each will have a 50 percent interest in Work.com. They plan to offer a minority stake to the public later this year. Financial details weren't disclosed. Dow Jones publishes the Wall Street Journal, the largest U.S. daily newspaper. ``From the Dow Jones perspective, this venture will help us build our Internet revenues,' said Gordon Crovitz, senior vice president of electronic publishing for Dow Jones & Co. Dow Jones said it generates about $170 million a year from electronic-publishing properties such as wsj.com, dowjones.com, smartmoney.com and Factiva, a joint venture with Reuters. Crovitz said the joint venture with Excite At Home doesn't preclude Dow Jones from issuing a tracking stock. ``We said we would look into the possibility of a tracking stock,' Crovitz said. ``We continue to do that.' Dowjones.com was introduced as a Web site for small business users in June. Visitors to the dowjones.com Web site will be directed to the work.com Web site when it's introduced this summer, Crovitz said. Work.com will generate revenue from advertising and eventually from electronic commerce and subscription fees, the companies said. It also will be the small business area of Excite.com so it should gain visitors from that Web site, Bell said. Dow Jones shares rose 5/8 to 62 9/16. Excite At Home rose 1/8 to 34 3/16. Work.com will be based in Redwood City, California. Its editorial staff will be based in New York. Bloomberg LP, the parent of Bloomberg News, competes with Dow Jones & Co. in providing news and information to the financial community. Feb/22/2000 16:31