HOUSTON--(BUSINESS WIRE)--March 7, 2000--JVWeb, Inc. (OTCBB: JVWB
- news, JVWBW - news) JVWeb's previously announced joint venture,
ihomeline, is pleased to announce the addition of a number of
advertisers to its integrated sponsorship of www.ihomeline.com and the
HomeLine Talk Radio Show. It is also pleased to announce the addition
of two new radio stations, Stamford and Norwalk, both in Connecticut,
to its syndication network. The combined radio and webcast is now
reaching over five million listeners, with over 100,000 visitors to
the website in its first month.
The following is a partial list of advertisers who have already
joined the site and radio program sponsorship, resulting in gross
revenues for ihomeline exceeding $120,000 in annualized dollars from
iHomeLine's mid-January kickoff through the end of February, 2000:
Allied Mortgage Capital Corp., Loanz.com, Lenders Spectrum, Eqwip.com,
Blinds wholesale.com, Eco Quest.com, Appliance Order.com, a Re/Max
realtor, and Internet Books.com. In addition, JV Web is pleased to
provide a sampling of the demographic enjoyment their advertisers are
experiencing in Houston, Jacksonville, Stanford and Norwalk markets on
the radio and at www.ihomeline.com on the Internet:
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Category ihomeline Jacksonville Houston Stamford Norwalk
Male/Female 70% / 29% 76% / 24% 77% / 23% 50% / 50% 50% / 50%
Average Age 30-58 33-44 25-54 45-54 45-54
Income Average $55x-100x $35x-50x $50x-100x $35x-50x $35x-50x
College
Education +: 70% 38% 47% 40% 40%
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Don Strouse, Executive Vice President for Allied Mortgage
commented on the results that Allied has received since signing up as
a premium advertiser on iHomeLine: "This is shaping up as a great
value for our advertising dollars. For the money we spent advertising
around town and online, we have never gotten a fraction of the
customer flow that we've already gotten from our iHomeLine-integrated
sponsorship. This is one of my best buys in years - I just wish
iHomeLine had been available two years ago".
Mike McCown, Chief Executive Officer of Appliance Order.com
added, "JV Web has really been the first advertiser who has shown me
how dynamic an integrated sponsorship using radio and Internet formats
really can be. Our response rates have been so effective, that we now
see how iHomeLine can help us target a specific user in a specific
market".
Ken Gooley, V.P. Sales for JVWeb and ihomeline integrated
sponsorships commented on the developments: "Many times in recent
weeks I have been asked why advertising dollars are flocking to our
programming as opposed to other home related properties on the web? I
believe the answer may lie in the fact that we provide 1) the
advertiser with multiple-platform (radio & Internet) advertising, 2)
major assistance in obtaining further banner exchange, multimedia ad
revenue and 3) the ability for the advertiser to obtain customized
positioning space within all HomeLine productions from one vendor at
one price." Advertisers who are interested in this kind of value for
their advertising dollars are encouraged to contact Mr. Gooley at
(713) 622-9287 x17.
Ihomeline.com is a 50/50 joint venture with Jim Neidner, an award
winning homebuilder, remodeling specialist and radio talk show
personality. With over 4000 pages of information, more than 50
targeted information areas, and access to over 3 million radio
listeners and visitors, this site is structured to quickly become
America's primary resource website for home improvement.
Future plans include integrating Jim Neidner's radio talk show,
Repair Talk, as a dual live webcast and radio broadcast. Repair Talk
can presently be heard on Sunday mornings from 10:00 to 11:00 a.m. on
the Clear Channel's Houston affiliated radio station, KPRC. The
website will serve as an additional resource for Jim Neidner's
expertise. Among the features the site has to offer is access to Jim
Neidner's professional advice through the message boards that will be
available on various home improvement topics, managed by Jim Neidner
ABOUT JVWeb
JVWeb pursues electronic commerce opportunities over the
Internet. The Company's objective is to build strategic Internet
services for two primary uses: 1) to offer products, services and
advertising through joint ventures with established businesses and 2)
to offer its services on a fee basis for clients. JVWEB provides the
technical, web marketing and Internet business expertise while the
established businesses provide the products and services offered and
the related business acumen. For more information concerning JVWeb,
please visit the Company's website at www.jvweb.com.
SAFE HARBOR STATEMENT
Except for historical information, the matters set forth herein
which are forward-looking statements involve certain risks and
uncertainties that could cause actual results to differ. Potential
risks and uncertainties include, but are not limited to, the level of
business and consumer spending for computer software, the market
acceptance and amount of sales of the Company's products, the extent
that the Company's direct marketing operations achieve a satisfactory
response rates, the ability of the Company to obtain sufficient
supplies of marketable products, the competitive environment with the
computer software and direct mail industries, the Company's ability to
raise additional capital, the extent and cost-effectiveness with which
the Company is able to develop, acquire or license marketable
products, and the market acceptance and successful technical and
economic implementation of the Company's Internet programs. Investors
are directed to consider other risks and uncertainties in documents
filed by the Company with the Securities and Exchange Commission.
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CONTACT: Equity Communications, New York
Robert Schechter, President, 212/499-6809 |
