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To: AF who wrote (85601)	2/29/2000 9:43:00 PM
From: puborectalis	Respond to of 120523

MSFT busy again........Microsoft extends wireless reach by Kalpana Srinivasan The Associated Press NEW ORLEANS - Microsoft is introducing an interactive version of its online service for cell phones and hand-held computers that lets users not only receive information, but send messages and make Internet purchases. It's yet another step in the company's strategy to extend its Web presence through its online network, MSN, to consumers wherever they might be. Like others that operate Internet portals, including America Online and Yahoo!, Microsoft wants to expand its reach well beyond the personal computer. "The wireless Web is now turning into a highway," said Brad Chase, senior vice president of MSN. "It is no longer a side road." Microsoft Chairman Bill Gates was expected today to launch the latest version of MSN Mobile, an offshoot of the MSN online service, at the Cellular Telecommunications Industry Association convention here. Gates is among a number of high-profile speakers attending the event, many of whom don't come from traditional cellular phone companies but are part of the burgeoning drive to offer wireless data. Microsoft also planned to announce agreements with Nextel and AirTouch Communications to offer the interactive MSN Mobile service. Company officials say they are building relationships with others as well. MSN Mobile was introduced last year, allowing users to receive wireless information like stock quotes, weather reports and lottery information in text-message form on interactive pagers and cell phones. As part of its announcement, the company said WebLink Wireless and Totally Free Paging have agreed to offer an enhanced form of these one-way notifications on their products. The new version of MSN Mobile, to be available in April, will make it possible to send and receive information on a wireless device when using MSN services such as Hotmail for exchanging e-mail, Expedia.com for making travel plans, and MSN MoneyCentral for managing personal finances. That means consumers can check and respond to their Hotmail messages, or find an itinerary and then a book a ticket on Expedia, using a cell phone or hand-held computer with Web capabilities. But company executives stress - as they and others forge ahea