To: Captain Jack who wrote (78927 ) 3/1/2000 9:39:00 PM From: hlpinout Respond to of 97611
Thanks Captain. -- AltaVista, Kozmo Distance Themselves From DoubleClick Over Privacy Worries March 01, 2000 12:52 AM NEW YORK -(Dow Jones)- Two corporate partners of DoubleClick Inc. distanced themselves from the Internet advertising firm, in part out of concern about its handling of privacy issues, Wednesday's Wall Street Journal reported. Internet search-engine company AltaVista Co. has quietly moved to limit the release of customer information to DoubleClick and other Web companies with which AltaVista has content partnerships, while Internet home-delivery service Kozmo.com Inc. accelerated steps to end its partnership with DoubleClick, the Journal reported. The moves are more fallout from the consumer-privacy problems facing DoubleClick, New York, after privacy activists charged the company's efforts to accumulate data about consumer Web-surfing habits are illegal. The Federal Trade Commission recently launched an investigation of the company's practices, and Michigan sued it, charging violations of the state's consumer-protection law, the Journal reported. After word of DoubleClick's privacy headaches surfaced a few weeks ago, Kozmo's founder and chief executive, Joseph Park, fired off an e-mail message to his technology chief telling him to dump the company, which Kozmo, New York, used to serve its Internet banner ads. "I told our tech people that until the dust settles, we should use someone else," Park said. "If there's technology out there that is invading people's privacy, we're totally against that." But Kozmo already had decided to stop using DoubleClick's technology as part of a relaunch of its Web site next month, he said. Kozmo no longer will carry banner ads, which produce little revenue, he said. A Washington group active on privacy issues, the Center for Democracy and Technology, said it recently warned Kozmo the titles of videos rented by its customers were being shipped to DoubleClick. The group said the practice is a potential violation of the federal Video Privacy Protection Act. It detailed the alleged transfer of titles in a letter to the FTC and demanded the commission investigate. Kozmo insisted it doesn't share such information. Copyright (c) 2000 Dow Jones & Company, Inc. All Rights Reserved.