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Technology Stocks : Oracle Corporation (ORCL) -- Ignore unavailable to you. Want to Upgrade?

To: Richard Habib who wrote (13494)	3/17/2000 9:31:00 AM
From: Bipin Prasad	Respond to of 19080

DrugEmporium.com Selects Oracle Technology to Enable Wireless Internet Shopping PR Newswire - March 17, 2000 08:15 First Online Drugstore to Choose Oracle Portal-to-Go Wireless Internet Software: Allows Customers to Shop Using Hand-Held Devices -- Anytime, Anywhere REDWOOD SHORES, Calif., March 17 /PRNewswire/ -- ( oracle.com ) Oracle Corp., the largest provider of software for e-business, today announced that DrugEmporium.com, a subsidiary of Drug Emporium, Inc. (Nasdaq: DEMP) and a leading online drugstore, has selected Oracle(R) Portal-to-Go wireless Internet software to yet again extend its reach to customers, providing convenience and around-the-clock access to its online drugstore through hand-held devices. DrugEmporium.com's new wireless services is expected to be available within the next 45 days. "Oracle was the natural choice for DrugEmporium.com because Oracle Portal-to-Go offers the quickest and most cost-efficient solution to extend existing Internet sites to hand-held wireless devices," said Jim Schanzenbach, DrugEmporium.com Chief Technology Officer. "Oracle Portal-to-Go integrates seamlessly with our online store, which is built upon the Oracle Internet Platform. We are proud to be on the cutting-edge of electronic mobile-commerce and the first-to-market with a solution that lets consumers purchase a full line of drugstore products from virtually anywhere they happen to be." Since adopting the Oracle Internet Platform, DrugEmporium.com has rapidly emerged as a fast growing e-commerce business and the perfect complement to the established Drug Emporium, Inc. chain of brick-and-mortar drugstores. When the company decided to support wireless Internet users, they again turned to Oracle's market-leading e-business software. After evaluating the competition, DrugEmporium.com concluded that Oracle Portal-to-Go was the only software product capable of enabling a swift, low-cost move into mobile-commerce. Oracle Portal-to-Go renders any Internet content device independent, allowing existing content designed for PCs to be made accessible from virtually any device connected to the Internet: a personal digital assistant (PDA) such as the Palm V (the initial configuration for DrugEmporium.com), a wireless application protocol (WAP) phone or even a pager. The challenges associated with mobile-commerce-multiple display standards, small screen formats and content navigation-become obsolete with Oracle Portal-to-Go. "We wanted to find a solution that lets us capitalize on our existing site while extending our e-commerce storefront to non-PC mobile Internet devices, without any application rewrite," added Schanzenbach. "We quickly found that Oracle Portal-to-Go's technology, which renders existing Internet content 'device independent,' was far ahead of competing products." "Oracle has successfully partnered with DrugEmporium.com on its e-commerce needs and we are thrilled to take this thriving company into the new, exciting world of mobile e-business," said Mark Jarvis, senior vice president of Marketing at Oracle. "With Oracle Portal-to-Go, the age of universal Internet access has arrived, making it possible to conduct transactions, find information and access services, anytime, anywhere." About Oracle Portal-to-Go Oracle Portal-to-Go is Internet software which enables virtually any wireless device to access any existing Web or database application or content, including secure e-business applications. By extending Internet access beyond PC-based access points to the 305 million wireless handsets in use, Oracle Portal-to-Go opens the door to a rapidly expanding market that is three times larger than that of the PC-based Internet market. With Oracle Portal-to-Go's Web, database and security features, wireless carriers can instantly become broad-range e-commerce service providers. Oracle Portal-to-Go is standards based and highly-scaleable to meet the high-volume demand requirements of the telecommunications market. About Oracle Oracle Corporation provides the software that powers the Internet. For more information about Oracle, call Oracle Public Relations at 650-506-4176. NOTE: Oracle is a registered trademark and Portal-to-Go is a trademark or registered trademark of Oracle Corp. Other names may be trademarks of their respective owners. SOURCE Oracle Corporation /CONTACT: Sally Huchingson of Oracle Corp., 650-633-8277, or shuching@us.oracle.com; or Barbara Hoyt of The Stephenson Group, 805-815-0219, or bhoyt@stephensongroup.com, for Oracle Corp./ /Company News On-Call: prnewswire.com or fax, 800-758-5804, ext. 100462/ /Web site: oracle.com (ORCL DEMP) ¸ 1999 TD Waterhouse.