More on our Commtouch investment:
Commtouch Standardizes on Siebel eBusiness Applications
Leader in Outsourced Email Services to Unite Sales, Marketing and Service to Support Needs of Global Customers
SAN MATEO, Calif.--(BUSINESS WIRE)--March 21, 2000--Siebel Systems, Inc. (Nasdaq: SEBL - news), the world's leading supplier of eBusiness applications, today
announced that Commtouch (Nasdaq: CTCH - news), a worldwide leader in integrated email outsourcing services, will standardize its sales, marketing and
service activities on Siebel eBusiness Applications. Through a single comprehensive customer information management system, Commtouch professionals will be
able to capture up-to-the-minute account status, prioritize and accelerate response to requests, and uncover opportunities to improve service, for increased
customer satisfaction.
Commtouch services 11 million active corporate and consumer email boxes worldwide, through more than 300 customer sites and in 18 major languages.
Commtouch customers are growing rapidly and include industry leaders such as Microsoft, Go2Net, USA Today and Citibank. The market potential for the
service Commtouch provides is enormous: IDC has estimated that in 1999, U.S. corporations accounted for 100 million email boxes, and the Gartner Group
forecasts that 25% of large businesses will outsource their email in 2000.(a)
Commtouch sales, marketing and service professionals work in offices around the world, using disparate systems to manage customer information within their
respective departments. Sales representatives draw up contracts and painstakingly track requests for modifications that may be communicated by phone or
in-person. Once a contract is signed, customer service post-sales and production teams monitor the progress of implementation through a spreadsheet
application that must be updated frequently, and prioritize projects based on a proprietary methodology. Marketing professionals in turn must seek details from
both sales and service representatives in order to identify trends, develop relevant promotions and cultivate references for new business.
Siebel eBusiness Applications will enable Commtouch sales, marketing and service teams to work together seamlessly, by creating a single, comprehensive
multi-channel customer information management system. Whether requests come through by phone, fax, email or in-person, sales representatives will be able
to capture prospect information, and generate and customize contracts up to ten times more quickly. Marketing professionals will be able to access that data as
it is gathered and respond with better-targeted promotions in minutes. And as post-sales and production teams work to fulfill service requests and new
contracts, their progress will contribute to each customer's history, to help Commtouch anticipate and respond to its clients' needs and achieve greater
customer satisfaction.
``Commtouch customers entrust the success of their business to us, and hold us accountable for utterly flawless performance. Because our customers are
operating at the same fast pace as the Internet, they must be able to communicate with us in the manner they prefer -- by phone, fax or email -- at any given
moment, and we must be able to stay abreast of their needs across these channels. Siebel eBusiness Applications allows us to give our customers that flexibility,
and empowers Commtouch professionals to anticipate and respond to their needs to a degree we never imagined possible,' said James D. Berkman, director of
client services, Commtouch. ``Siebel Systems' singular reputation for 100 percent customer satisfaction played a major role in our choice of an eBusiness
solution. That decision was reinforced by Siebel eBusiness Applications' capacity for customer information management that scales with our customers' rapid
expansion.
``The most important return on our investment in eBusiness software is a demonstrable gain in Commtouch customers' satisfaction. We were impressed that on
average, Siebel Systems customers measure an incredible 21 percent increase in customer satisfaction within 10 months. It was easy for us to extrapolate the
benefit of Siebel eBusiness Applications to our own business.' biz.yahoo.com
BrightStar Implements Siebel eBusiness Applications for Premio
BrightStar's Integration of Siebel eBusiness Applications is Key to Premio's Plans for Enhanced Business-to-Business E-Commerce
PLEASANTON, Calif., March 21 /PRNewswire/ -- BrightStar Information Technology Group, Inc. (Nasdaq: BTSR - news), a leading e-business solutions and
application service provider, today announced that e-business applications from Siebel Systems, Inc. (Nasdaq: SEBL - news) will form the core of a full
e-commerce Internet site enhancement that BrightStar is designing and implementing for Premio Computer, Inc., manufacturer of PREMIO© computers. This is
one of the first implementations of the new Siebel eBusiness Applications.
Premio, the fifth largest PC and server provider to the U.S. education market (source: IDC, 1999), has tapped BrightStar to implement Siebel's eSales, eChannel
and eService applications and redevelop its current Web site as a sales vehicle for its B2B line of PC desktops, workstations and servers. The integration of
Siebel's eSales, eChannel and eService applications into Premio's Web site will produce an end-to-end scalable system that enables Premio to better leverage the
Internet for the acquisition of new customers and enhancement of existing customer relationships. BrightStar will also redesign the site's graphical user
interface to reflect the shift in the site's new emphasis.
``Premio's long-term e-business strategy will be built upon the seamless integration of our e-commerce, customer relationship management, supply chain
management and enterprise resource planning systems,' noted Trevor Dodd, Vice President of Marketing for Premio. ``BrightStar possesses the experience and
expertise we need to achieve that objective. Their integration of our Siebel applications and the related Web site makeover will be the first step in our
transformation to a full e-business to better serve our customers and resellers. We look forward to a long, rewarding collaboration with BrightStar.'
``The hyper-competitive nature of today's global economy demands that companies, especially high tech businesses, be able to respond instantly to customer
demands, delivering products of the highest possible quality, in the shortest timeframe with superior follow-up services,' said Mike Ober, BrightStar's Chief
Executive Officer. ``BrightStar is proud to be one of the earliest implementers of the Siebel eBusiness Applications and confident that in working with Premio we
will be a significant factor in the success of their B2B commerce efforts as well as their overall e-business strategy.'
Premio plans to deploy Siebel's eSales, eChannel and eService applications in order to leverage its Web site for faster ordering, computer assembly and delivery.
While other computer manufacturers and distributors may take a week for assembling and delivering a computer to customers, Premio is able to develop a
computer solution, and/or a networked group of computers, in two or three days. Efficiencies brought about by a tighter integration of its information systems
should make the process even faster.
biz.yahoo.com
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