(COMTEX) B: AQUA VIE ENLISTS GREAT COASTAL EXPRESS, INC. FOR DISTRIBU
B: AQUA VIE ENLISTS GREAT COASTAL EXPRESS, INC. FOR DISTRIBUTION EAST OF THE
MISSISSIPPI
KETCHUM, Idaho, Mar 28, 2000 /PRNewswire via COMTEX/ -- Thomas
Gillespie, president and chief executive officer of Aqua Vie Beverage
Corporation (OTC Bulletin Board: AVBC), announced today that the
company has entered into an agreement with Great Coastal Express, Inc.
(Chester, Va.) for distribution of Aqua Vie products throughout Great
Coastal's distribution area. The primary areas serviced by Great
Coastal on a long-haul, intermodal and logistical basis include the
mid-Atlantic states, the Carolinas, Georgia, Alabama, Tennessee,
Kentucky, the Midwest, the northeast, Texas, and southern California.
With 100,000 square feet of state-of-the-art warehousing facilities
located a mile from its Chester headquarters, and trucking terminals in
Roanoke, Richmond, Baltimore, Charlotte and Memphis, Great Coastal
services a geographic area that provides access to approximately 60% of
the population of the United States. Customers include a variety of
notable retail chains throughout the region, including Food Lion,
Winn-Dixie, and Ukrops, as well as a growing number of e-commerce
storefronts that depend on Great Coastal for warehousing and
just-in-time fulfillment.
"The agreement with Great Coastal, with distribution beginning
coincident with our southeast region radio promotions, is one of the
most exciting developments for Aqua Vie to date," said Gillespie.
According to Gillespie, Aqua Vie anticipates excellent regional market
penetration as a result of its agreement with Great Coastal, which will
work in cooperation with regional sales and marketing representatives.
"With breadth and depth of distribution, as well as excellent response
times, Great Coastal affords us the ability to direct orders
instantaneously and seamlessly via the Internet for distribution on a
just-in-time basis. It is an especially strategic fit, given additional
plant capacity in Kentucky," Gillespie said.
Aqua Vie Beverage Corporation develops and markets all natural, lightly
flavored, still (non-carbonated) bottled spring water. The company's
low-calorie alternative beverages are bacteria-free and contain no
preservatives. Aqua Vie produces and markets the Hydrator(TM) line of
beverages in the United States and Europe. This beverage line,
comprised of seven low-calorie, all-natural beverages that are lightly
flavored and packaged in 2-liter bottles, is designed to increase one's
personal consumption of water, naturally. The underlying technology
also serves as the new delivery system for Aqua Vie's nutritionally
fortified E Line(TM) -- Elixir(TM), Empower(TM), and Ecstasy(TM); its
nutritionally specific line of Aquaceuticals(TM); and Aqua Vie's
nonalcoholic wine and champagne beverages made from spring water. For
further information about Aqua Vie Beverage Corporation, visit the
company's web site at www.aquavie.com.
NOTE: Statements contained in this release that are not strictly
historical are forward-looking within the meaning of the safe harbor
clause of the Private Securities Litigation Reform Act of 1995. Editors
and investors are cautioned that such forward-looking statements invoke
risk and uncertainties that may cause the company's actual results to
differ materially from such forward-looking statements. These risks and
uncertainties include, but are not limited to, demand for the company's
product both domestically and abroad, the company's ability to continue
to develop its market, general economic conditions, and other factors
that may be more fully described in the company's literature and any
periodic filings with the Securities and Exchange Commission.
SOURCE Aqua Vie Beverage Corporation
(C) 2000 PR Newswire. All rights reserved.
prnewswire.com
-0-
CONTACT: Thomas Gillespie, President/CEO of Aqua Vie Beverage Corp.,
208-622-7792; or Madeleine Franco of Jordan Richard Assoc.,
801-268-8610,
ir@jordanrichard.com, for Aqua Vie Beverage Corp.
WEB PAGE: jordanrichard.com
aquavie.com
GEOGRAPHY: Idaho
Virginia
INDUSTRY CODE: FOD
REA
SUBJECT CODE: LIC
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