: InternetWorld targets site analysis
Mar. 31, 2000 (Computer Reseller News - CMP via COMTEX) -- Los Angeles -
Software vendors plan to highlight the importance of Web site management during
InternetWorld, taking place here this week.
A host of updated Web site analysis tools aimed at helping Web developers,
integrators and service providers analyze Web site performance is expected to be
on display. Software vendor Watchfire will show new software with enhanced
intelligence and reporting capability, said Mark Emond, manager of marketing at
the Ottawa, Ontario-based company.
Watchfire's Macrobot program, which analyzes transactions and e-commerce
applications such as shopping carts, now includes Watchbot, which automatically
generates scripts to simulate customer experience while checking for proper
operation.
The company also plans to discuss its Watchfire E-solutions Partner Program
aimed at working with Internet solution providers, Web integrators and
distributors, Emond said.
Active Concept Inc. plans to introduce a faster and more efficient version of
its Funnel Web site analyzer, said Kerry Butcher, vice president of the San
Francisco-based company.
Funnel Web analyzes Web site traffic to gather information on who visits the
site and from where. The data helps assess the return on investment on banner
ads, check efficiency, and find broken links and failed URLs, Butcher said.
Enhanced versions of load testing and balancing tools from Mercury Interactive
Corp., Sunnyvale, Calif., featuring multibrowser support, as well as support for
dual-byte-character languages such as Japanese and Chinese, are slated to ship
Monday, a company spokeswoman said.
The company's tools include Astra LoadTest, which tests Web sites by emulating
the traffic of thousands of users to look for bottlenecks, as well as the Astra
QuickTest tool for testing dynamically changing Web applications. Also new to
LoadTest tool is support for monitors to help pinpoint bottlenecks, the
spokeswoman said.
MediaHouse Software Inc., Hull, Quebec, plans to exhibit its Statistics Server
Live Stats, a new Web tool that shows who customers are and where they come
from, a company spokeswoman said.
The product helps determine peak usage patterns and measures revenue from banner
ads, all in realtime, with reports on statistics for up to the past 365 days
available in seconds, she said.
This application is expected to be available to ISPs and ASPs in July.
F5 Networks Inc., a Seattle-based manufacturer of turnkey data center hardware
and software for distributing and managing Web site traffic, is expected to
unveil a new strategic partnership on Tuesday, said Marc Goodman, senior
director of marketing at the company.
Such tools are important for analyzing the marketing success of Web sites, as
well as their performance and reliability, said Bob Richardson, executive vice
president and founder of StrataSource Inc. The Irvine, Calif.-based company will
use the show to promote its management services capabilities.
Web site management includes making sure e-commerce sites stay up and running,
and it can provide useful analysis and data to make intelligent decisions and
keep a site fast and reliable, Richardson said.
"We want to know how many pages are hit, the time of day hits occur, and which
components like the database, application servers or Web servers are getting
beat up," said Richardson. "A lot of tools don't cover databases."
crn.com
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By: Joseph F. Kovar
Copyright 2000 CMP Media Inc.
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