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Strategies & Market Trends : Rande Is . . . HOME -- Ignore unavailable to you. Want to Upgrade?


To: Rande Is who wrote (23084)4/1/2000 1:57:00 PM
From: Tradelite  Respond to of 57584
 
It's April Fools Day and the Motley Fools (local boys here in Northern Virginia) are on local biz radio this afternoon with their spoof of an interview with the CEO of e-Meringue.com, who is discussing his company's success with its IPO, which soared to more than $200 a share in a few short trading sessions.

e-Meringue.com sells the whipped, frothy crusts you see on many types of pies. The CEO credits the success of his IPO to splitting the stock even before the company went public, which "stirred up even more enthusiasm for the stock."

Company press releases stress "convenience" (at least four times in every press release) for the consumer, who doesn't have time to whip up his own meringue. Delivery of meringue is free, they just give it away, but if anyone has a complaint and calls the toll-free number, no one answers.

Their competitor, Cyber-Meringue, has attempted to be all things to all people and this is why Cyber-Meringue is not as successful. In pursuit of its questionable business model, Cyber-Meringue sells frostings, crusts and all manner of other types of coatings. But e-Meringue is "all meringue, all the time, " according to the CEO.
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I guess we can trust the Motley Fools to give us a laff on April 1.